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The Obnoxious Socialite
For the past few years I have consulted with many marketing pros about how to best use social media to promote my real estate business. Without fail, the first thing each of them have suggested is maximizing social media. This is a great idea. I have looked at each of them and shook my head in agreement. Of course social media is necessary. As a motivated agent, I have implemented many aspects of social media in to my business plan.
I attended a workshop given by Realtor.com many years ago at the onset of the social media explosion. I remember this because it was the first time I was excited by the potential and how simple it seemed to do. At the time, it was simple. The “like” button was just introduced. Facebook was explained as a cocktail party. Those who were using updates to bombard followers were like that annoying person who kept on coming up to everyone and saying the same thing. This analogy was tremendously helpful and I learned the importance of using Facebook wisely in that moment.
I have profiles on the majority of sites and have a pretty good understanding of how these can benefit my ... more

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