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How A SWOT ANALYSIS Can Help Your Real Estate Business
How A SWOT Analysis Can Help Your Real Estate Business S – Strengths W – Weaknesses O – Opportunities T – Threats How can a SWOT Analysis Help Your Real Estate Business? A SWOT Analysis is a useful technique and exercise that can help you uncover areas of weakness as well as identifying new opportunities that you may not be currently focusing on. Knowing your strengths will help you focus on your value proposition and what you bring to the table that will differentiate you from your competition. By recognizing your strengths, weaknesses, opportunities and threats, you can restructure and develop your Business Plan to take advantage of new opportunities, identify weak areas or areas that need improvement, and finally be able to fully analyze your competition and identify threats. A SWOT Analysis forces you to take a hard look at your business and explore new opportunities. This is much more than a Business Plan. Face your Challenges Identify New Opportunities Develop Strategies to Achieve your Objectives Assessment of Your Current Business S - YOUR STRENGTHS (What makes you Special) Education Experience Your Positive Traits Your Value Proposition Your Reputation Location Your Brand Your Market Share Resources Your Support Group - Team Your Competitive Advantage Your Personality Empathy W - YOUR WEAKNESSES (Identify Areas That Need Improvement) Lack of Experience Lack of Education Financial Limitations Lack of Support Lacks Passion Impatience Your Personal Limitations Financial Difficulties Lack of Direction - Poor Planning No Training O - OPPORTUNITIES (Identify ... more
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