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Pricing today's home for sale. . .has the strategy changed?
Many times when I list a property for sale, the starting list price is either higher than I believe it should be or higher than the recent comparable sales.  And, there are instances when for whatever reason I am not 100% married to a price that aligns with the most recent sales in the area.   There are no two homes alike but reasonable adjustments and assumptions can be made in order to zero in on an appropriate listing price.   Maybe a seller has a number in mind that's a few thousand higher.  That's fine, sellers need to "test" the market a little and I understand that even though they want to work with a professional, and they understand the market data that I am presenting to them, they still want to be certain they are not leaving money on the table.   It's just human nature.  
My job is to present the facts. . .a review of the competitive listings in the area, recent sales, the general condition of the home compared to buyer expectations, etc.   I typically give them a range of what I think their home may be worth and a suggested list price.   At ... more

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