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So you want to talk price?
Talking resale price with prospective  home sellers can often be the slipperiest slope in bringing their property to market, wouldn't you agree? Of course my Atlanta, Georgia area homeowners want to get the best price they can when they sell, and my job is to help them do that with minimal stress and maximum returns.
The danger is that they may overvalue aspects of the home because of their own history with and love of the property. Unfortunately, an overpriced offering will go stale on the market, unless corrective measures are taken swiftly.
One of the most crucial jobs of the listing agent is helping homeowners understand the best methods for pricing their property for sale in the current market. Particularly challenging is bring them to the realization that, in the end, the buyers will determine the selling price. Getting those buyers engaged in a way that returns the very best offers requires a skillfully planned and executed pricing strategy.
This article from Nick and Trudy Vandekar of Long and Foster Real Estate does an excellent job of putting home pricing in perspective.
So you want to talk price?
 
When I first came to real estate I realized very quickly that people have all different ways of ... more

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