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The Niche That Gets You Rich - Dedication to the Divorcee
This month’s Active Rain contest prompts contestants to identify a niche that will provide a consistent stream of revenue. The idea is to imagine you are starting over in real estate. You have no past clients, no database, and no focus for your business. So, you must pick the niche that will bring the riches.
 
Based on this assumption that the entire goal is to pick the niche that will provide the most income, I dwelled on potential niches. I could focus on properties with short term rental possibilities as this has developed into a niche of mine from my blogging on the topic. But, that’s already part of my business so it seemed a bit off prompt. I could write about focusing on distressed properties or foreclosures, but that didn’t seem like it would really lead me to riches. After some pondering I recalled something a mentor of mine once told me. There are four main triggers for a real estate sale: death, divorce, debt, and disease. I thought about this for a moment. Death is easy to target, I could make relations with funeral homes, and pray on the families of the recently deceased. Disease could be similarly handled; ... more

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