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Favicon: A small, but important website image.
 
What's A favicon
A favicon is a small image (icon) representing your website - favicon is short for favorite icon. Favicons are the tiny images that show on the tabs of your web browser and bookmarks.
Favicons should be easily and quickly identifiable with your website. They should match the logo or some other unique characteristic of your website. In case of real estate websites, you could use the picture of the agent.
 
Why Have A favicon
They are important for branding and usability.
They help users find a website quickly within a long list of bookmarks, and help reassure the user that they are in the right website.
Furthermore, it looks like the website is not being neglected.
 
How To Create a favicon
The easiest way to create a favicon is to use an online generator. Here are a few examples: https://www.favikon.com; http://www.favicomatic.com; https://www.favicon-generator.org.
What File Type To Use
You can use ICO, PNG, GIF, or JPG
ICO is preferred because it's supported by all browsers and it can embed several sizes within it.

What Size Should The Image Be
The image size should be a multiple of 48px square, for example: 48x48px, 96x96px, 144x144px and so on.
At a minimum you should have a 48x48 favicon, but you could also have other larger ... more

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