website conversions: The art in using testimonials on your website
- 07/31/10 07:03 AM
I was with a new SEO client recently who has a really good business and has established an excellent reputation over the years. I was trying to explain to him how powerful testimonials are on a website if they are real and are used properly. He was having a hard time understanding the benefits of this so I asked him to contact some of his many clients and to ask them for a testimonial. You should have seen how excited he got when people quite happily wrote back with some lovely comments about him and his business, and how good he (7 comments)