advertising: Why Successfully Marketing a Home is So Hard
- 01/14/17 05:49 AM
For both FSBO homeowners and real estate agents, marketing to bring in buyers is very hard, very expensive and very time-consuming. Worse still? It usually has little measurable return on investment. The world has changed these days and with it so too has how people find things they need and want to buy.
Predominantly, most everyone now finds what they need online via Google search, from social media and and mobile apps - increasingly, while they're on their phones.
Real estate is no exception.
In fact, research shows that over 80% of home buyers ultimately find the exact homes they buy not from a yard sign or mailer or even from … (2 comments)
advertising: Selling a home? Advertise it in 5 minutes from your phone - free
- 10/31/16 07:18 AM
Simply put, getting your home’s photos and details in front of as many people as possible who are most likely to be interested in your home is the key. Period. If your home can’t be found by the right people — and be found every day — it can’t be sold. In fact, if you’re currently selling your home but aren’t advertising it effectively, you’re wasting your time and money. You might as well be flushing $20 bills down the toilet. Advertise it well or resign yourself to the fact it will take longer to sell your home — if it sells at all. It’s just advertising! Isn’t that simple?Advertising your home sounds easy … (8 comments)
For both FSBO homeowners and real estate agents, marketing to bring in buyers is very hard, very expensive and very time-consuming. Worse still? It usually has little measurable return on investment. The world has changed these days and with it so too has how people find things they need and want to buy.
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