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Does the buyer really choose the home they purchase?

By
Real Estate Agent with Karla Casey (BIC), List Sotheby's International Realty, Hawaii RB-17901

During a recent home inspection wherein I was representing the seller, the buyer told me that as soon as she and her husband had first walked through the doors of the home several weeks before, they knew the home was for them.  It was just what they were looking for.  I knew they had written an offer on another home that didn't work out so I asked why they didn't write on offer on this one at that time.  The buyer stated they really didn't like the other home as much, but that their agent had strongly encouraged them to put an offer on the other home and they were glad it didn't work out.

I was shocked that an agent would try to talk a buyer into a home that they didn't want and out of a home that they found that they did want.  Both homes were in the same neighborhood and in similar condition.  I began to wonder if I had ever been guilty of persuading a buyer to purchase a home they weren't as interested in as another.  Of course, it is our obligation to tell the prospective buyer of defects in a home and encourage them to consult an inspector and contractors. However, steering them to another home just because the agent liked it better doesn't seem to be in the best interest of the client.

As for me, in the future, I am going to be more careful of my words and listen more carefully to what my buyers' needs and wants are.  Just because I may like a home better than another does not mean they will.  We all have different tastes and needs.  What works for one family, may not work for another.

 

 

Posted by

Karla Casey, Principal Broker, Casey & Associates
Representing the Islands of Oahu (Honolulu) and Maui

   

Tom Schoenbeck
Keller Williams Realty at the Beach - Rehoboth Beach, DE

I wonder if it was really a matter of the other agent liking one home over the other, or if there was some bigger financial gain in the other home for the agent? Maybe there was a buyer's agent bonus with the other, a larger commission, or perhaps their own listing?  I would hope none of these would be the case, but it makes you scratch your head why someone would try to talk a buyer into a home they clearly did not want.

Oct 23, 2009 11:42 AM
Roseann Annis
Prudential Homesale Services Group - Camp Hill, PA

Karla, I, too, will be more careful of my words and try to step back and empower the buyers to make the decision.  Recently, I had an experience which was a real epiphany for me in this respect. Sometimes it's hard to contain enthusiasm when encounter a home that seems perfect for a client.  I have learned, as you  say, the fine line between supporting and "over encouraging" to the point of taking over. Thanks for the reminder!

Oct 23, 2009 11:45 AM
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Oct 23, 2009 12:06 PM
Karla Casey
Karla Casey (BIC), List Sotheby's International Realty, Hawaii - Honolulu, HI

Tom,

The homes were pretty similar in age and layout, however, my listing was a little larger with a bonus room.  It was priced a little higher but not much and per square foot a better deal.  However, you may be right about the commission.  The commission was a half a percent more on the other home.  Your are right - - that is still no reason to try to push a buyer to home they rather not have.

Roseann, I began to laugh when I read your response.  I was reminded of one of my first sales.  I showed a woman several condos I thought she would be interested in.  She had narrowed it down to 2 that she liked.  The next morning she called me with great excitement and told me she had decided on Property B.  I was so shocked that the next words out of my mouth were "Your kidding?" with almost disqust (honestly, I liked Property A better).  She asked me if she should have choosen the other one.  Quickly I regained my composure and told her that I was just so surprised because the day before she had seemed to really like Property A better. I told her that I was very happy for her and that the home she choose will be perfect for her.  Right then I learned that I need to keep my mouth shut and keep my opinions to myself unless asked.

Aloha and best wishes.

 

Oct 23, 2009 03:28 PM