Are Bandit Signs a Good Real Estate Marketing Tool?
Simply put. Directional bandit signs work great! With today's increasingly high costs to advertise in local newspapers many real estate builders sellers have no choice but to use alternative methods to print advertising.
Proven effective for many years, these signs are an affordable effective form of advertising that has leaped to the forefront of advertising methods for the real estate builders, retail stores, as well as entrepreneurs.
Why do they work? Well just think.... how many vehicles pull up to a intersection each day in a decent sized city. Two, three, four thousand. Or is it more on the order of ten of thousands.
While waiting for the traffic light, an occupant of a vehicle may have no choice but to read one of these signs. Whether a topic is of interest or not.
Unlike newspaper advertising where a prospect may or may not see an advertiser's ad, a directional bandit sign commands attention. A passerby has no choice but to see it. And unlike other forms of advertising, the prospect can and will respond immediately, frequently on impulse, actually getting in front of the sales person instantly for information or purchase.
Statistically, these signs seen frequently on weekends, account for up to 70% of prospect visits to model homes in new communities.
Real estate directional bandit signs are located on the most frequently traveled routes to a community and may extend out as far as a 5 mile radius from a community.
Installed and removed consistently on specific routes each weekend, directional sign services often place up to 70 signs out each weekend for a community. Directional bandit signs usually located on the property, at reasonable intervals along roads, street intersections, and exit ramps off of highways. They provide visible consistent advertising as well as directional assistance to potential new home buyers .