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HAS STAGING GONE TO THE DOGS?

By
Home Stager with Just Your Style Interiors, LLC
HAS STAGING GONE TO THE DOGS?

Maybe not the dogs, but to the dog shelters for sure. What does professional pet photographer, Teresa Berg, have in common with professional home stagers? She says, "It's all about the marketing". Believing that many dogs were not being adopted because of the photos the shelters were putting on line, she "staged" each dog. Her results--a 100 percent increase in adoptions. Phenomenal.

Can't wait to scoop up the adorable dachshund in the picture below? That's the same emotional connection that every professional home stager strives for. That "oooh" and "aaah". The "I have to have this." We stage each room and create photographs of homes that buyers just fall in love with.

Enjoy this short video (sorry about the commercial). Please don't miss the message about great marketing, great photography and great results. Home sellers will want these kinds of results and can achieve them by working with a professional home stager.

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Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Jeanean--thank you for the reblog.  I was also hoping some people would get the message about their MLS photos being as scary as some of the dog photos.

Hi Wandanna--I like your idea. I think I will play this short video for all my clients before I even start talking about why they should stage their home.

Hi Sally--Thank you. I thought some people might benefit from the parallels . . . .

Sep 24, 2011 05:47 AM
Joanna Cohlan
Fresh Eyes For Your Home - Chappaqua, NY
Designing, Decorating & Staging Westchester Homes

Hi Janet, what a great metaphor and the doggie is precious.  Diesel comes from a shelter-I found him on Petfinder and his photo was so adorable that I pursued him and had to have him-so you are right!

Sep 24, 2011 10:49 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

This is brilliant...I'm surprised one of us stagers didn't think of it sooner!

Sep 24, 2011 11:42 AM
Robin Dampier REALTORĀ®
Coldwell Banker King - Hendersonville, NC
Hendersonville & Western NC Real Estate Source

Thanks for sharing this beautiful and wonderful story.  It is so sad the number of abused, neglected and abandoned animals uthanized.  How great that this person would think and utilize her camera to make a difference in how they are presented to the public for possible adoption.

Sue of Robin and Sue

Sep 24, 2011 03:27 PM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Joanna--good for you for rescuing a dog.  I just loved this video and what she can do for homeless dogs we can do for home sellers.

Hi Sharon--interesting thought--why didn't one of us think of this--too many homes to stage?

Hi Robin and Sue--People with great hearts are moved to do great things.  We should never underestimate the power of one person. 

Sep 24, 2011 03:36 PM
Anna Dovger
Add Value Home Staging LLC, 281-704-6607 - The Woodlands, TX
Home Staging -The Woodlands, TX

Janet, presentation is so important. Great example. I wish sellers would use that approach.

Sep 24, 2011 04:08 PM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Anna--I was thinking about showing this video at every one of my client presentations.  Think that would get the message across??

Sep 24, 2011 04:17 PM
Debbie Walsh
SHAHAR Management - Middletown, NY
Hudson Valley NY Real Estate 845.283-3036

Janet I saw this on Georgina's blog and I love what this photographer is doing!  What a great idea!

Sep 25, 2011 04:32 AM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Debra--thank you for stopping by.  I, too, love the idea that great marketing and photography can not only help homes but homeless dogs.  I wanted to adopt every one of these dogs there were so adorable. 

Sep 25, 2011 06:02 AM
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

WOW is all I can say!  What a wonderful idea!  It definitely made me want to pick up the phone and call my professional photographer and tell him to adopt a center here.  What fabulous shots she did.  Love the concept but, especially love the results!

Sep 26, 2011 02:45 AM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Debe--couldn't agree more.  I like your idea of professional photographers adopting shelters. 

Sep 26, 2011 06:25 AM
c m
Colorado Springs, CO

WOW, such a simple idea, why has no one done this before? Crazy good idea! How else could this be applied? As a former visual merchandiser, (display artist) staging is an obvious choice and second nature career move, but pet stager?  Phenomenal idea!

Sep 26, 2011 07:26 PM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Cheryl--Yes, isn't it amazing!  It just takes one creative and dedicated photographer in Texas to get the ball rolling--and then lots of media coverage and blogging!

Sep 27, 2011 06:25 AM
Pacita Dimacali
Alain Pinel - Oakland, CA
Alameda/Contra Costa Counties CA

Thanks for posting

I missed this the first time, and would love to reblog and keep the cause alive.

Having worked with a rescue group, we know how important their photos are to entice people to adopt.

Oct 09, 2011 06:12 PM
Tim Lorenz
TIM LORENZ - Elite Home Sales Team - Mission Viejo, CA
949 874-2247

That is the way to market dogs.  I am a sucker for the 4 legged animals.

Oct 09, 2011 07:28 PM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii
Hi Tim--couldn't agree with you more. Thanks for commenting. Hi Pacita--please do reblog. The more that each of us can help, the better. Thanks.
Oct 10, 2011 03:20 AM
Donne Knudsen
Los Angeles & Ventura Counties in CA - Simi Valley, CA
CalState Realty Services

Janet - What a great service this woman has done for so many homeless animals.  I hope other photographers and shelters and rescue personnel realize the importance of this service.  For the sake of all the homeless animals we have in this country.

Oct 10, 2011 07:59 AM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Donne--I am hoping that, too.  The farther and wider this information goes the better for many homeless animals. 

Oct 11, 2011 04:59 AM
Wendy Tomm
Beyond the Walls - East St Paul, MB
CCSP, RESA-PRO, BBB - Wpg Realtors

Janet a really great post and love the parallels between preparing dogs for adoption and preparing homes by staging.

Oct 26, 2011 04:04 AM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Wendy--thank you.  I love that video and the not-so-subtle message that it is all about the marketing. 

Oct 26, 2011 06:07 AM