After attending all types of seminars, taking classes galore and so on and so on, I came across this article from Agent Inner Circle and thought it was worth a try and wanted to pass along the info.
I guess half the battle when you send emails is to actually get the prospects to open it and for it to not get filtered out ETC ETC. The Agent Inner Circle suggested to instead of putting your personal information/name in the subject line, to try entering in your brokerage instead, like Keller Williams verses from Jody Sayler team. They state to make the subject something familiar that may catch their eye and not just see it as spam and quickly delete. They suggested testing the system by sending some emails one way and some the other and then try to moniter the open (request reciept, etc)
It would be nice to know if after all your hard work and hours put in that you knew if clients/prospects were actually getting and hopefully enjoying the information you are sending.
Just a thought.
Have a great real estate day,
Jody Sayler Team
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