Maximize Your Networking on Twitter

Mortgage and Lending with Sun Pacific Mortgage and Real Estate DRE#01014873/NMLS#361315

Adding to Your Social Networking

How to Boost Your Twitter Following


          How many of you marketers out there are actively using Twitter? What would Twitter even add to your business? Is it a sure way of bringing in new leads or is it just the newest online fad that will eventually die down? From a marketing perspective it almost doesn’t matter what the intended function of Twitter may be, just as long as it gets your brand name out, right? In the article I read this morning titled “How to Boost Your Twitter Following” Katherine Tarbox gives some great pointers on how to utilize Twitter fully.

          So how is it that people get so many followers?! I understand for famous big hitters getting followers takes no effort on their part, but what about for a single individual or a company? Starting at ground zero on any marketing trend is difficult so where do we begin with Twitter? Tarbox suggests “following 100 people a day for a month. Nine times out of ten the person will reciprocate and follow you back” out of politeness and/or actual interest. So who should you follow?

If you’re in a business begin by following other in the local community that are in the same business. Follow your clients, referrals, colleagues, past clients and other associates on Twitter. Your Twitter base needs to show that you’re a local expert and have lots of connections with others in the community.

          After you’ve sufficiently built up a good Twitter database you can slow down your follows to about ten to twelve per day. Make sure you keep up some level of maintenance in following new people and by the end of the year you’ll most likely be followed by thousands.

For the rest of this article click this link and read on. 

Lynn Tardibuono – Flipper Chick- Real Estate Agent and Co-Owner of Sun Pacific Mortgage and Real Estate.  Serving Sonoma County since 1988.  Her number is (707)523-2099 and you can also visit the website at

Comments (4)

Ilyce Glink
Think Glink Media - Chicago, IL
Best-selling author, award-winning TV/radio host.

I've found Twitter to be invaluable. Thank you for your insight, your post is a great example of the fact that there is always more to explore with Twitter.

Mar 13, 2012 06:07 AM
Lynn Tardibuono
Sun Pacific Mortgage and Real Estate - Santa Rosa, CA
Sun Pacific Mortgage and Real Estate

It certainly depends upon what kind of business you run and what kind of returns you want from your industry. Social media is endless these days and it's always good to double back and examine how you can utilize your resources. 

Mar 13, 2012 09:46 AM
Kay Van Kampen
RE/MAX Broker, RE/MAX - Springfield, MO
Realtor®, Springfield Mo Real Estate

Lynn, great information to know about Twitter.  I rarely use it, but I tweeted BOA  yesterday for information on a short sale.  I need to learn more about the program.

Mar 13, 2012 12:33 PM
Lynn Tardibuono
Sun Pacific Mortgage and Real Estate - Santa Rosa, CA
Sun Pacific Mortgage and Real Estate

Of course! I try to utilize as many free sites as I possibly can. 

Mar 15, 2012 05:40 AM