Maureen McCabe from Columbus, Ohio - one of Active Rain's prominent bloggers - posted a blog regarding "Hit Router Set Up" with instructions. Great information here - and I plan to get my page set up shortly. Thanks Maureen. Re-blogging this for others that may have missed it!
Don't know enough about ActiveRain Hit Router to even forget about it?
"Prologue what is Hit Router?"
Never heard of ActiveRain Hit Router?
Set it up. It can send people searching for homes to your idx. Better your idx than a lead company, etc. right?
Hit Router Set Up
The ActiveRain Hit Router is under "Other" on your (left) sidebar on your 'My Home' page on ActiveRain. There is a lot to set up but it is worth it.
The best way to see ActiveRain's Hit Router is to sign out and look at yourself on ActiveRain. Consumers are offered home searches on your idx if it is set up. Otherwise the searches go to lead generator sites or others who bid on them.
Visitors on content on your ActiveRain blog, profile and individual posts are offered the option of searching for homes by city.
Thanks to Dana Basiliere of Coldwell Banker Hickok & Boardman Realty asking a Hit Router question on an old post I was able to update ActiveRain Hit Router. Well kinda anyway. My company is in the midst of changes... I still need to redo the searches on the ActiveRain Hit Router page again. Right now they are just going to my search page, not to the search by community.
Dana's question is on an old post on Jeff Corbett's AR blog, What is Listing-Router and How Exactly Does It Work?
"How Exactly Does It Work?"
"For a visitor, it’s a new header that will permanently reside at the top of every page within the ActiveRain network. It will feature a search box preceded with phrase “Find Homes for Sale in: _________”. Once a user completes the search box and hits enter, “Hit Router” will send the user directly to an ActiveRain members existing IDX (or other property listing) site."
Jeff's post is from 2008. In 2013 Dana asked about a little benefit of Hit Router:
Jeff, How would I know if I had accumilated points?
Accumulated points (not the same points as on ActiveRain), these are Hit Router Credits. Hit Router Credits are money, well kind of.
"Keeping Visitors in Your Market for Yourself!"
I changed a lot of links to my NEW HER Realtors site but I forgot about the Hit Router links until yesterday. Or I thought about Listing Router a few times and never took the time to change them all. The links which were set up to go to Worthington, Hilliard, Westerville, Dublin etc. home searches on my Real Living HER site must have been forwarding to a Real Living page for a few weeks now.
Current campaigns are turned off on mine and have been for months. It may be time to turn that back on, well once I get my website /idx right.
My Markets don't cost money:
ActiveRain says of My Markets...
"Route consumers to your sites for free when they search for home listings in your markets while viewing your profile, blog, or individual blog posts."
Where do you see the credits Dana is looking for? Same place. The ActiveRain Hit Router is under "Other" on your (left) sidebar on your 'My Home' page on ActiveRain. Below My Markets.
Where do the credits come from? If a consumer is in your profile, blog or individual blog post and searching for a market you are not showing, they get routed to a bidder and you get credit.
You are NOT going to get rich on the Hit Router credits...
My Hit Router page says:
You've accumulated $8.98 in Hit Router credit.
Or maybe you are...
You've accumulated $9.08 in Hit Router credit.
Wow I made 10 cents since I first started this post, yesterday.
The true value is the consumers searching on your real estate site. Right?
;- ) ;- ) ;- ) $$$$$ ;- ) ;- ) ;- )
This post provided by Maureen McCabe HER Realtors*
Contact Maureen McCabe of HER Realtors* - 614.388.8249
email: MaureenatMaureenMcCabe.com at = @
*Real Living HER
Information is deemed to be accurate but should be verified to your satisfaction. Information provided herein is supplied by several sources and is subject to change without notice. Opinions expressed are solely those of Maureen McCabe.