The market has started picking up pace now that the holiday season is over. Even with the change in market, there are significantly more listings than this time in 2005 when sellers were presented with multiple offers within the week. So, how do you bring buyers to your clients' doors? MLS photos!
With nearly eight months of inventory on the market, fabulous MLS photos can be a strategic advantage. The photo to the left would be dramatically different without furniture, wouldn't it? What would potential buyers see? What would make them come to look at the property?
Having your listing staged is not only a great marketing tool once you get buyers in the door; it actually helps to bring buyers to the door! Bringing additional buyers, who may not have otherwise viewed your listing, helps to account for the reduced time on market (up to 50%). Reduced time on market means lower carrying cost for your clients, lower marketing costs to you and typically higher offers. Something to think about....
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