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Translate your ActiveRain blog - How to add the Google translation tool to your sidebar

By
Services for Real Estate Pros with RealBird Inc.

Encouraged by Mirela's success in finding a German buyer lead using RealBird and its built-in automatic translation feature, I thought it made only sense to add the Google translation service to ActiveRain as well and provide international visitors an option to translate articles.

See the translation drop down on the right side bar above our ActiveRain Associates Widget >>>

Please note, that this is an automatic translation service and quality of the translation differs from languages to languages. Nevertheless, it provides one more option to engage a specific segment of your visitors.

Google seems to be serious about this service. They provide now two functionalities which implies to me that they have serious plans with it: They recently introduced a way for people who speak the particular foreign language to send corrections to Google by editing the translation inline. While these corrections do not appear automatically, I assume, once they collect enough similar corrections on the same translated term from distinct users they eventually correct their automatic translation. Google also released an API for this service. Usually that means, they are getting confident with the quality and want to developer community to lead the way of creating useful end-user application.

Below are the simple steps to follow to enable the Google's translation services on your own ActiveRain blog:

  • Grab the code at Google
  • Go to "My Settings" on your ActiveRain profile page
  • In the Blog Description field, copy and paste the Google code. Make sure you click "Update" to save the changes.

Here is the screenshot which may help in setting this up:

My Settings screen

That's it. Simple enough.

Your ActiveRain blog just went global.

-- Zoltan
RealBird.com

Comments(29)

RealBird Real Estate Marketing
RealBird Inc. - Santa Cruz, CA
All-In-One Real Estate Marketing Toolkit

Justin - Thanks. I have been using Google Translation on several sites, but Mirale's story was the first real world success story, so I thought it was times to add it to AR as well.

Doug - The current list of languages is somewhat limited, but I am sure Google is getting serious about this. Machine translation is not an easy task, in fact, it's one of the challenge computer scientist are trying to solve for decades. While it's quite simple at the dictionary level and even at the grammatic level, but when it comes to schematics, artificial intelligence is still very limited.  

The Bartley Group - Feel free to add link to your virtual tour in the comment on our posts (link love) as long as it relates to the main topic in some ways. Let us know when you added the Google Translation to your VT

Jeff & Grace - I saw you added it to your AR blog. Great. Happy you like RealBird and thanks for the kind words.

-- Zoltan
RealBird.com 

Apr 14, 2008 05:20 PM
Bill Gassett
RE/MAX Executive Realty - Hopkinton, MA
Metrowest Massachusetts Real Estate
Zoltan you seem to be staying out in front of the curve for adding great features. I just noticed yesterday you can add a small slideshow widget - I will be making a post with that today - Thanks!
Apr 16, 2008 12:29 AM
RealBird Real Estate Marketing
RealBird Inc. - Santa Cruz, CA
All-In-One Real Estate Marketing Toolkit
Bill - I go and check out your blog !
Apr 16, 2008 04:02 AM
Karin Cunningham
Berkshire Hathaway HomeServices California Realty - San Bruno, CA
"Your San Bruno Real Estate Specialist!"
Great information! I've been checking out some of your posts and am getting some great new info! Thank you for sharing!
Apr 22, 2008 12:45 PM
RealBird Real Estate Marketing
RealBird Inc. - Santa Cruz, CA
All-In-One Real Estate Marketing Toolkit

Karin - Thanks. Make sure to check out our RealBird blog at http://realbird.typepad.com as well. Different topics focuses more on our own technology. We try to keep the two blogs complimentary to each other. By the way, we are next door to you. Our HQ is in Redwood City.

Thanks for commenting.

-- Zoltan
RealBird.com

Apr 22, 2008 01:49 PM
Ronell Moore
180 Degree Floors - Nashville, TN
Transforming your Flooring into a work of Art.
Your site loads fast to have as many widgets as you do. I tried a google translator and it didnt work. Thanks for pointing me in the right direction.
Apr 22, 2008 02:06 PM
RealBird Real Estate Marketing
RealBird Inc. - Santa Cruz, CA
All-In-One Real Estate Marketing Toolkit

Ronell - Yep, lots of widgets. Thanks to AR's "simple" and effective HTML design, the blog contents load before the widgets are rendered. The translator works for me, i.e. returns a translated version, but I am not sure about the quality. It is more of a gesture toward foreign visitors than accurate translation, that's for sure, but it is non-intrusive in terms of the blog design and I am sure Google is serious about this. There is no way they would release it unless they have some clear plan on how it's going to get better and better over time.

Thanks for checking in and commenting !

-- Zoltan 

Apr 22, 2008 02:18 PM
Geoff Scowcroft
Coldwell Banker - Studio City, CA
This is a great idea. I need to add this to our websites. While the tools are not perfect they can be very helpful for our non-English speaking readers.
Apr 22, 2008 02:25 PM
Tina Merritt
Nest Realty - Blacksburg, VA
Virginia Real Estate

I never thought I would need something like this until I recently had a problem communicating with a spanish speaking woman.  I typed my blog in, translated it and handed it to her.  Now we communicate just fine and dandy!

Tina in Virginia

Apr 22, 2008 02:39 PM
RealBird Real Estate Marketing
RealBird Inc. - Santa Cruz, CA
All-In-One Real Estate Marketing Toolkit

Geoff - Let us know when you deployed it on your websites.

Tina - That's pretty neat. Now you need a little gadget on your phone which translates your voice on-the-fly. It's coming, I am sure.  

Apr 22, 2008 02:46 PM
The Bartley Group SouthEast MN Real Estate
Coldwell Banker Home Connection - Owatonna, MN
We have deployed this on our website, it is amazing how quickly it will translate the entire site.
Apr 23, 2008 12:36 AM
Christopher Watters
Watters International Realty - Austin, TX
Austin Realtor (512-829-8000)
real bird, thanks. great post and priceless info..
Apr 27, 2008 04:29 PM
Olga Kellen
English-and-Russian.com, English-Russian Translation & Russian Internet Marketing - Hallandale, FL
Author of Amazon E-Series "Selling to Foreigners"

Free online translation tools can be used for a quick look at any content in electronic form, that's true, but they are no good for any serious business goal, at least it's true for English - Russian.

Here's more on free online translation in real estate:

http://www.english-and-russian.com/free-online-translation.html

 

Aug 02, 2008 03:27 AM
Garren Grup
John R. Wood REALTORS - Naples, FL
REALTOR, ABR, CNE,CDPE, GRI, Naples & Bonita Springs, FL

Great Idea... if nothing else it will allow viewers to view your listings in their language. 

...Whatever it takes to sell a property and service a customer...Right?

Aug 02, 2008 08:25 AM
RealBird Real Estate Marketing
RealBird Inc. - Santa Cruz, CA
All-In-One Real Estate Marketing Toolkit

Olga - I agree, machine translation is just a convenience, but quality is very low, but for high quality results  professionals are needed. There is a great value-add there.

Garren Group - That's right. More convenience for remote users, the faster the property sells.

Aug 04, 2008 04:48 PM
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I was thinking of using one but I read that it is not accurate so I was worried about the misinterpretation. Do they have a disclaimer in the language it translates to?

Aug 04, 2008 11:13 PM
Tina Merritt
Nest Realty - Blacksburg, VA
Virginia Real Estate

Zoltan - you are such a wonderful wealth of information!!!  Thank you and thank youj for giving us RealBird!!!!

Tina in Virginia

Aug 05, 2008 12:37 AM
Scott Hoen
Carson City, NV
Carson City Clerk Recorder / Public Administrator

will check it out -- always looking for ways to improve the utility -- just blogging for a short time

Aug 05, 2008 10:07 PM
RealBird Real Estate Marketing
RealBird Inc. - Santa Cruz, CA
All-In-One Real Estate Marketing Toolkit

Gita - Google makes it quite obvious for readers that it is a machine translation, so I think their expectation is in line with the quality of the service. But it's a valid question ! I think as long as the readers know not to expect perfect translation, they take the service as a valuable add-on

Tina - You are welcome. Good to see you stopping by on our blog !

 

 

Aug 06, 2008 04:03 PM
RealBird Real Estate Marketing
RealBird Inc. - Santa Cruz, CA
All-In-One Real Estate Marketing Toolkit

Scott - We have some success stories from our members with international leads. I am not sure how much the Google translation contributes, but it's a nice gesture toward international customers nevertheless.

Aug 06, 2008 04:05 PM