There's no getting around the power of the Internet and how your website can generate you money but let's not forget the importance of your yard sign. According to NAR they put the yard sign as a 63% influencer on the home purchase and it does much more than that. If you are working a specific farm area you're putting the residents and other agents on notice that you are the expert here. You are telling residents that when they are ready to sell, they will think of you first or at least give you the option of pitching the listing. We should all take pride in how our yard sign looks and not wait for the homeowner to call us and say the wind blew off our sign or that the post is on an angle or the flyer box is empty...that's our job!!! I invented the LISTINGLIGHT, a night light for real estate signs because I wanted to extend my day by 3 or 5 hours, I wanted my signs to stand out at night when all the rest of the signs have no purpose. If I go on a listing appointment, I include a page that says I'll give you up to 150 extra hours of exposure per month with the LISTINGLIGHT! It also acts as a great tie breaker on a listing appointment becasue they think I'm going the extra mile to sell their house and who doesn't like there name in lights??? Active Rain readers get a 20% discount if they enter promo code Active Rain at www.LISTINGLIGHT.com. We have over 100 testimonials from agents all over the country telling us how our LISTINGLIGHT won a listing, made the seller happy, sold the house quicker, got them a new listing because a person saw the LISTINGLIGHT on another property and wanted it when they sold their home. Try it and you'll be branded as the LISTINGLIGHT AGENT!
Bob Visotcky
Founder/ Realtor
LISTINGLIGHT.com
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