Special offer

Calling withdrawn and expired listings

By
Real Estate Broker/Owner with Mary Sitton Real Estate Team - 215198

As the market in our area feels the effect of other markets not being able to sell their home we are having more and more sellers withdraw their listing or they are not re-listing when their listing expires.

My client is scheduled for surgery this week and called to take the home off the market because he would be house bound until his recovery.  We are going to put the house back on the market within a couple of weeks.  I prepared the seller for telephone calls and letters from every real estate firm in the county asking to schedule an appointment to re-list his home.

The next morning my client received 5 telephone calls from various real estate firms.  That's 5 out of over 800 Realtors in our area.  All 5 had never previewed the home at the broker open house we had, all 5 never showed the home the 108 days it was in MLS and all 5 told the seller that they may have a buyer for his home.

What is up with that!  We need a fresh approach to securing a listing appointment.  Telling a seller that you may have a buyer when you really don't is dishonest.  

It gets better...  The following day my client receives a letter in the mail from an over confident agent which said...

"I believe that your listing agent failed to sell your home because of poor marketing."

 It went on to say... "No one can give your listing more exposure than me, that's why I am the best".  Again this agent never attended the Broker open house and never showed the home.

The home was listed on his company's website via shared IDX.  The home was marketed extensively and is still on Youtube.

Bottom line, PLEASE don't be that guy!  Use care and professionalism NOT your over inflated ego to secure listing appointments.  

Rider Realty Group
Keller Williams Realty Lanier Partners - Dacula, GA
Northeast Georgia Realtors since 2004

STOP CALLING ME!!It's amazing what some people will do to get a listing! I've been targeting expired and FSBOs for a while now and have found out that people don't want to hear about you, they want to know what you're going to do for them.

I've also found that unless you are the first person to call that expired the morning after it expires you're probably going to get an earful or hung up on. I don't call expireds any more but focus more on the letter and marketing I send them in the mail. If you send them a "what can I do for you" letter rather than a "what you can do for me" they tend to respond better and more often.

Don't you wish that you could get your seller to take the names of every agent that calls and what they said so you could call the ones that rip on you? Sounds like they need an ethics injection with a daily dose of respect.

Don't worry Mary, "that guy" will get his one day, they all do!

Steve

Jul 24, 2008 06:06 AM
Bob & Carolin Benjamin
Benjamin Realty LLC - Gold Canyon, AZ
East Phoenix Arizona Homes

Don't worry about them. Sounds as though you client is still with you and will come back once their health improves.

Jul 24, 2008 06:40 AM
Karen Tindall
Keller Williams - Murfreesboro, TN

Funny-That same guy must be sending letters to Tennessee home owners also, even owner agents.  I had mine on the market and took it off for personal reasons, with it clearly stated in the mls 2x's it was an owner agent.  What did he think I was going to say yeah my agent was lousy?

Jul 24, 2008 06:47 AM