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I AM NEVER IN SALES MODE.

By Ken Tracy

Real Estate Agent with Coldwell Banker Residential

December 23, 2008 09:50 AM

I have been exchanging emails with a broker here in Naperville.

He recently emailed me a marketing piece in an effort to recruit agents for his office.

It was nice...

I have been impressed with many things his office does to market themselves and their properties.

Bright yellow signs. Balloons. Tons of open houses...

Anyway, I let him know I thought he and his company were doing a great job.

At one point, he emailed me and apologized for "always being in sales mode..."

It made me chuckle, because I am never in sales mode.

I'm not.

I am always myself.

Friendly and helpful.

I tell my buyers, "I will never ask you to buy a house."

I never do.

Ken

A Realtor you can trust.

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Shirley Parks

Sands Realty 210-414-0966 - San Antonio, TX

Broker, 210-414-0966, San Antonio TX Real Estate

Hi Ken, I never ask buyers to buy. That is their choice. I don't like pushy sales people and no one else does, either.

Dec 23, 2008 10:45 AM

Ken Tracy

Coldwell Banker Residential - Naperville, IL

Helping clients buy and sell since 2005

Hi Shirley, Heather, and Nicholas. Thanks for reading.

Three for three agreeing.

Usually I get beat up for this type of post from Leonard Thomas!:)

Thanks guys.

I hope all is well,

Ken

Dec 23, 2008 10:56 AM

real estate real estate

Providence, RI

I still remember somebody told that the best salesman never sells things but people just buy from him/her.

Dec 23, 2008 12:14 PM

Harold "Hal" Place

A1 Connection Realty, Inc. - Sun City Center, FL

Hi Ken,

We are alike in that regard. I am never in a sales mode other then to sell my self and my credibility. Even then that sales pitch is low key....just check me out is the pitch I give.

I treat people as I like to be treated....give them the room they need and the assistance and information they request.

Dec 23, 2008 12:17 PM

Lauren Krady Lancaster

Keller Williams Realty - Lancaster, PA

PA Realtor

My favorite real estate agent (before I became one) was the least salesman-y one I ever worked with, he didnt seem to care if I bought a house and always educated me so much. I ended up buying from him 4 times because of how easy going he was.

Dec 23, 2008 12:27 PM

Debra Cain, Springfield Missouri Real Estate

Keller Williams Realty - Springfield, MO

Ken, I so agree with you, I have done business that way for 20 years. I hate pushy sales people and never wanted to be one.

Dec 23, 2008 12:32 PM

Dan and Amy Schuman

Howard Hanna Real Estate Services - Solon, OH

Luxury Home Specialists

Hi Ken, we are the same way. We do make a point in letting people know what we do so they think of us but we're not pushy and like to educate our clients. We tell them that we aren't aggressive toward them but are aggressive when we represent them.

Dec 23, 2008 12:45 PM

Ken Tracy

Coldwell Banker Residential - Naperville, IL

Helping clients buy and sell since 2005

Hi Debra, Lauren, Hal, and Huiting. Thanks for reading.

It feels real good.

I think my customers feel more comfortable.

They lower their resistance. And they buy the right home.

Thanks again,

Ken

Dec 23, 2008 12:48 PM

JL Boney, III

Coldwell Banker - Columbia, SC

Columbia, SC Real Estate

I never claim to be a salesman, I market homes for sale.

Dec 23, 2008 02:31 PM

Steve Shatsky

Dallas, TX

Hi Ken... When you are not in sales mode it allows you to be REAL. In my opinion, clients prefer and appreciate that. It's a much better way to build lasting relationships that result in repeat business and referrals.

Dec 23, 2008 03:34 PM

Ken Tracy

Coldwell Banker Residential - Naperville, IL

Helping clients buy and sell since 2005

Hi JL and Steve. Thanks for reading.

I hope you are both having a wonderful Christmas Eve!

Ken

Dec 24, 2008 07:45 AM

Sham Pathania

SAVE MAX FIRST CHOICE REAL ESTATE INC. - Mississauga, ON

I agrre with you. Even I can't push a person to sign a paper ! I just show them the houses, make them aware of all the facts and help them make a wise decision.

Dec 25, 2008 03:09 AM

Janna Scharf

Keller Williams Realty Coeur d'Alene - Coeur d'Alene, ID

Coeur d'Alene Idaho Real Estate Expert

That's the way I do business, too. I find that being myself, consulting with people, communicating and being of service is all the "sales" mode I need! Mery Christmas!

Dec 25, 2008 03:13 AM

Ken Tracy

Coldwell Banker Residential - Naperville, IL

Helping clients buy and sell since 2005

Hi Sham and Janna. Thanks for reading.

I thought I would be disagreed with more than I have.

Where are the hardcore "salesman"?

Thanks again,

Ken

Dec 25, 2008 09:20 AM

Nannette Turner

eXp Realty LLC - Lynchburg, VA

Online Marketing Home Ownership Advocate Specialis

Ken this is what it is all about - building relationships! You know you do this by building trust. Great post!

Dec 25, 2008 09:25 AM

David Timm

Coldwell Banker Residential Brokerage - Fort Collins, CO

CRS, EcoBroker, GRI, ABR

I am totally on board with you!

I love reading your stuff. Keep up the good work.

Dec 26, 2008 07:27 AM

Brian & Marie Spray

www.DFWAreaRealtors.com - Action Realty Group - Frisco, TX

Frisco TX Realtors

Hey Ken.

We operate pretty much the same way - provide people with thorough accurate information, point out positives and negatives - after all that is in their best interests right? Listen to their wants and needs and guide them to their decision. The only time I think we are truly in sales mode is when we are marketing for clients.

Dec 27, 2008 04:37 PM

Debbie Summers

Charles Rutenberg Realty - New Smyrna Beach, FL

Ken - No one wants to be around someone in "sales-mode"... I'm always in the "how can I help you" mode.

Dec 28, 2008 12:35 AM

Ken Tracy

Coldwell Banker Residential - Naperville, IL

Helping clients buy and sell since 2005

Hi Debbie, Brian and Marie, David, and Nannette. Thanks for reading.

It's Sunday, after Christmas. The sunny but cool outside.

Smells like real estate season!:)

Happy New Year guys.

Ken

Dec 28, 2008 06:05 AM

Anonymous

Elaine

Maybe you should be in "sales mode" since you are a sales person. Maybe that explains your productoin:)

Jan 07, 2009 06:45 AM

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