home stager: 2353 Horizon View Ct. Valparaiso, In - 06/30/08 08:41 AM

Located in picturesque Harrison West, this home offers more than just your average construction.  Expansive wood floors accent beatiful tile work, cabinetry and craftsmanship.  Architectural detail abounds in this well planned, family friendly abode.
Amenities include:
Large master suitePrivate office Private office Sunny breakfast nook Main level laundry Stately fireplace Large Deck perfect for summer entertaining Upper level guest rooms with Jack and Jill bath Rambling finished basement with ample storage space 4 bedrooms 3.5 baths 3 Car garage 2308 sq. ft not including basement $399,900
Come see your future home!  Contact Amy Redman of Seramur Properties, LLC at 219-617-6700.
(1 comments)

home stager: The Spec House is Finally Finished!!! - 02/04/08 02:23 AM
Okay, it didn't take FOREVER, but it did take 8 days to complete.  Only 6 days over my original schedule (rolling eyes).
Here are some sample photos.  I think it was worth the wait!
  The office.
  The living room.
 The Master.
 
(15 comments)

home stager: Agents: Can You Go All the Way? - 11/26/07 11:07 AM
It seems in the midwest, we all seem to think that it is better to do things ourselves than to pay anyone to do them for us and even in the real estate industry it seems no different.  Why would an agent hire a stager when they can make the same marketing suggestions that a stager would make, but do it for free?  
Well, before you start thinking this is true consider this:
You may go as far as to tell your seller they need to paint, but can you go so far as to tell them what color and why?
You may go as far as to tell them they need … (10 comments)

home stager: Staging is All About Making the Right Connections - 08/13/07 01:22 PM
The Professional Stagers of Active Rain have been posed the question - Why and When do you stage your house? There are many technical answers I could give here and do an adequate job of it, but I want you the reader to think past the nuts and bolts of the staging process and view it from a more basic level.
Anyone who has bought or sold their first place can attest to the fact that it is so much more than an impersonal business transaction. Home buying decisions are not made based on numbers on a piece of paper, or MLS listing, they are made in the heart.  Your … (23 comments)

home stager: Step by Step: The Complete Staging Process for Realtors - 01/31/07 07:12 AM
This is being posted in response to many requests to have this complete series published as a whole blog - complete and in order. So, here it is.
It seems there is a lack of information available to Realtors about how the process actually works.  It really is very simple, but lacking clarity on the Realtor's responsibilities may be what is holding some agents back from using the service.   Here is a simple outline that may help you navigate your way into adding a stager to your team:
A. Find a Stager.
1. Start right here - Activerain. This is a real estate network, is it not?  … (27 comments)

home stager: Step by Step: Marketing the House - 01/25/07 01:08 AM
The final step in the Staging process for Realtors is marketing the house.  At this point, you have introduced staging to your clients, had your stager meet with them, gone through the consultation/bid process and the work is completed.
Why is this the last step in the process?  Because now the house is READY TO SELL, or as close to it as you are going to get.  If you complete the staging process before placing a house on the market, you are able to take full advantage of the first 30 days of marketing by placing photos online of the house looking … (6 comments)

home stager: Step by Step: Getting the Work Done - 01/22/07 01:23 AM
Step #6 in the Staging Process is getting the work done.  This of course , follows the sellers introduction to staging and the meeting with your stager and is based upon the consultation/bid that was presented to them.
What work is to be done?  Well, that is entirely up to the seller.  After walking through the report recommendations with them, the seller and the stager can formulate a plan to make the larget impact upon the property, while keeping with in the seller's resources.
What resources?  (These without a doubt vary with every property, therefore all of these things should be discussed for … (8 comments)

home stager: Step by Step: Introducing Staging to your Clients - 01/08/07 02:15 AM
If you have been keeping up with Step by Step: The Staging Process for Realtors, then you already know how to Find a Stager.  Now what, you ask?  Well now you must introduce staging to your clients and for most of you, this is probably where you hit a wall.  If you have never used a stager, what do you say and when do you say it? 
This is what I suggest:
 The Best time to mention it:  During your initial phone conversation. At this point, you have not been inside the house and they cannot be thinking that there is something … (12 comments)

home stager: Step by Step: Find a Stager - 01/02/07 07:26 AM
This is a continuation of my blog Step by Step: The Staging Process for Realtors.  In this installation, I will show you the best ways to FIND a stager.
1. Start right here - Activerain. This is a real estate network, is it not?  Post a request for a stager referral, search the site for someone near you, or contact an active stager on the site and ask if they can put you in touch with some one.
2.  Ask your receptionist.  If there is a stager in the area, chances are he/she has stopped by the office to drop off business cards and/or brochures.  Chances are, … (15 comments)

home stager: Step by Step: The Staging Process for Realtors - 12/30/06 06:21 AM
 
            
 
 
It seems there is a lack of information available to Realtors about how the process actually works.  It really is very simple, but lacking clarity on the Realtor's responsibilities may be what is holding some agents back from using the service.   Here is a simple outline that may help you navigate your way into adding a stager to your team:
 
 
1. Find a Stager.
2. Introduce the concept of Staging to your clients.
3. Set up a meeting with your client and the Stager.  They will determine what needs to happen next.
4. The Staging Consultation/Bid. 
5. Staging work is completed in a timely manner … (9 comments)

home stager: So, How Did YOU Get Started? - 12/11/06 08:00 AM
As I've meandered through the postings here on AR, I've been struck by the passion and committment of the stagers who participate here.  It led me to wonder, how did all of us end up in this wonderful, crazy profession? I'd REALLY like to know.  What led YOU to this point in your professional life?
I'll start:
4 years ago, after the completion of a relatively unnecessary renovation, my husband and I started kicking around the idea of purchasing a larger house.  The only hitch was that we wanted to stay in the same neighborhood and larger homes here do not come onto the … (23 comments)

home stager: The First Effort - 12/08/06 09:00 AM
Well, Everyone this is my first swing at writing a blog.  It may hit or miss, but I'd thought I'd start out with a list of firsts - a reflection on 2006.  This is a list of things I experienced for the first time this year as a Stager in Porter County, Indiana.
1. A realtor that didn't hesitate to get on board with Staging (Thanks, Debbie)
2. A realtor to proclaim me "Her" Stager (Thanks, Linda)
3. A house that didn't really need to be staged (It's true)
4. My first feature article in the newspaper (it didn't bring any leads, but I did get … (12 comments)

 
Kimberly Wester's experiences, views and tutorials on staging in the real estate industry, with a focus on educating the RE industry on the benefits of home staging and bringing the staging community together under a united message.
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