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Are Your Blog Posts Just Cyber Garbage?
Are Your Blog Posts Just Cyber Garbage?
As I sit here with a new found determination to blog my way to 100,000 points on Active Rain before the end of the year, I am suddenly struck with a question more philosophical in nature.  Are real estate blogs creating a "litter-net?"  Now let me be clear, when I am blogging about local market information, I definitely feel that I am adding value to what is out there.  In fact, many times I am publishing information that is completely unavailable online.  But, what about other topics?  Have you tried to do research on general topics like government loan programs, recently enacted real estate legislation or appraisal issues, lately?  Inevitably, you are bombarded by a plethora of borderline bogus websites from lead generators and blog posts from eager Realtors.  Some of the information is useful, some is superficial, and some is flat out wrong or misleading.  And sometimes when I attempt to find an appropriate link about a real estate issue, I have to go to page 3 or 4 to do it.  The information from "real" authorities gets buried. So my question is --when we advertise and blog for commercial purposes with the goal of being ... more

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