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Thoughts on offer "staging" blog by Jeff Dowler
Active Rainer Jeff Dowler wrote a great blog about "staging" our offers, to put our clients' best foot forward.
Jeff's blog touched all the right bases about the actual presentation of the offers, so I won't belabor the point by repeating his points.
However, I want to applaud the premise. Communication is essential to any business transaction, perhaps none moreso than in real estate transactions. Taking a few moments to put a better face on the offer makes perfect sense.
How many times have we been handed (or emailed) an offer by a snarling, surly agent who seems to almost be daring the seller to not accept? If you're like me, you have seen a lot of such offers.
Negativity can seep through a real estate transaction, from buyer to seller. Why not try and get things off to a positive start, with a pleasant tone in the original offer?
Remember, at the end of the day, the goal is a "yes" from the other side. Are the odds of this happening enhanced by "staging" an offer, with preparation and a better approach? Of course!!
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