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Is "Telling a Story" Marketing 101 or Just "Too Much"?
 
I wanted to share this story with you.  I am sure that many if not most of you live and breath real estate most of your day.  I was looking at this story today and became hooked on the title:
"A Silent Film Starlet's Southwestern-Style California Hideaway"
 
First of all, this is a $3.5 million luxury home. There is a certain type of buyer that might be interested in this home.  Let's assume we are that type of buyer....
Do you feel that the story helps to pull that buyer in?   The photographs use HDR and other enhancement effects - Does the photography enhancement effects support the story or detract from it?
 link and picture from trulia.com
 
Based on the entire article, (I will make an assumption that this story was written with a purpose of selling the home as the main objective), if this home was in your price point, is it a home that holds enough of an attraction that you would definetely want to see it? 
 
 
 
 
 
 
 
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