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How Realtors can Stay Relevant in the New High-Tech Era
If the age of technology has taught us one thing, it’s that nothing stays in the spotlight for long. From viral videos that rise and die like wildfires to gadgets that are outdated by the time they hit the shelves, the latest and greatest tech tend to be nothing more than a flash in the pan.
This ever-shifting landscape makes it difficult for anyone or anything to stay pertinent, and those in the real estate business are not exempt. So, how can realtors stay relevant in the new, high-tech era? Read on to find out!
 
Build a Foundation
Not just any foundation, though. You need to set yourself up for years to come by developing a seemingly endless source of referrals. After all, customers are your livelihood! Without them, you have no business.
You can do this is several sustainable ways—some that use technology and some that rely on tried and true human connection. It’s all about finding the right balance for you and your business.
 
Embrace Web-Based Resources
More and more, business and social interactions are moving to the cloud. As someone who relies on interpersonal connections to find potential customers and make a living, leaning into this movement is key to staying relevant.
Make sure you ... more

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