social signals: SEO is dead
- 04/24/14 05:33 AM
SEO in a Nutshell? There is a lot of buzz from time to time about the death of SEO. What does that really mean? Black-hat SEO is dead... long live White-hat SEO! Yes, you can be penalized if you don't do it right.
What is SEO? Primarily, SEO means designing your website to help the right people find you. SEO (Search Engine Optimization) has several major parts: planning, on-page, and off-page optimization. Planning Planning means understanding your customer, clearly defining your niche, brand-image, and assessing your competition. Characterize your “customer personas” to understand the different kinds of customers that you want to approach. Competitive analysis helps you to understand … (57 comments)
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