personal promotion: nwRealty Network Performance 12/18/07 thru 1/17/08
- 01/16/08 10:36 AM
Although the frequency of buyer leads remained the same as during the Thanksgiving - Chrismas holiday period, total exposure reflected the traditional New Year spike. This seasonal surge of activity usually lasts well into February. Listing agents and brokers continue to benefit the most from our marketing system. Since December 18th 2007 we've delivered the following results to our Network Members ... Lead Generation:On average each member real estate agent/brokerage received 3 leads (same as last month) with brokers and agents in South King County and Pierce County receiving an above average number. Web Site Visitor Referrals: On average we referred 11 visitors (up from 9 last month) to each member's real estate … (2 comments)
personal promotion: Washington top performing real estate markets Dec 07 - Jan 08
- 01/12/08 05:48 AM
This report represents our mid-January update compared with numbers from our mid-December update of our highest demand real estate markets in Washington State. These are the markets where we feature the most listings and rankings are impacted by where the most buyers are currently looking for on-line real estate information. Top Ten Washington Counties ...Buyer attention continues to returned to the Seattle Metro, of Pierce, Snohomish and King County urban areas. We'll update this again in February. When winter gets you down just remember that Catchers and Pitchers (baseball) report just after Valentine's Day. … (1 comments)
personal promotion: nwRealty Network Performance 11/16 - 12/17 2007
- 12/17/07 07:13 AM
Leads and exposure dropped slightly due to the post-Thanksgiving and Christmas shopping diversions. We anticipate the seasonal spike to begin on 12/26 and last into early February. Agents and brokers with listings continue to benefit the greatest from our system. Between November 15th and December 16th 2007, we've delivered the following benefits to our Network Members ... Lead Generation:On average each member real estate agent/brokerage received 3 leads with brokers and agents in Tacoma and Pierce County receiving an above average number. Web Site Visitor Referrals: On average we referred 9 visitors to each member's real estate website. Visitor "click-thrus" remained consistent across all market areas but our network members in the … (0 comments)
personal promotion: Washington top performing real estate markets
- 12/17/07 06:36 AM
This report represents our early December update compared with numbers from our late November update of our highest demand real estate markets in Washington State. These are the markets where we feature the most listings and also where the most buyers are currently looking for on-line real estate information. Top Ten Washington Counties ...Buyer attention continues to returned to the Seattle Metro, of Pierce, Snohomish and King County urban areas. We'll update this again in late-December. Merry Christmas everyone! … (2 comments)
personal promotion: Washington real estate top performing markets (Late-Nov 07)
- 11/29/07 01:00 PM
I'm back on schedule for our bi-monthly market updates. This represents our November end of month update compared with numbers from our mid month update of our highest demand real estate markets in Washington State. It indicates the markets where we feature the most listings and also where the most buyers are currently looking for on-line real estate information. Top Ten Washington Counties ...Buyer attention returned to the Seattle Metro areas of Pierce, Snohomish and King County. I plan to update this again in mid-December. … (4 comments)
personal promotion: nwRealty Network Performance 10/18 - 11/15 2007
- 11/16/07 02:06 PM
We're again adding more Washington real estate broker and agent members to the nwRealty Network. Agents and brokers with more listings continue to benefit the greatest from our system. Equitable numbers of exclusive leads are generation for true "Buyer's Agents". Between October 18th and November 15th 2007, we've delivered the following benefits to our Network Members ... Lead Generation:On average, over the last month each member real estate agent/brokerage received 4 leads with brokers and agents in Okanogan and Grays Harbor Counties receiving an above average number of leads (strong positioning in search engine results). Web Site Visitor Referrals: We referred an average of 16 visitors to each member's real estate website. Visitor "click-thrus" were fairly consistent … (2 comments)
personal promotion: Washington real estate top performing featured listings markets (Nov 07)
- 11/16/07 01:47 PM
I meant to update with this post about two weeks ago. This represent our November mid month update to previous posts regarding our highest demand real estate markets in Washington State. The lists below compares real estate activity from October 18th thru November 15th 2007. It indicates the markets where we feature the most listings and also where the most buyers are currently looking for on-line real estate information. Top Ten Washington Counties ...Buyers made an unexpected showing for the Whidbey Island and Skagit Valley market areas of North Puget Sound, surpassing the more densly populated and higher demand Seattle Metro areas. These were some rather unexpected shifts in market activity. I'll try … (3 comments)
personal promotion: Google Page Rank Finally Updated - What's your blog's PR?
- 10/30/07 08:20 AM
After six months Google has finally released the update of its "Page Rank (PR)" data. This is but one factor used to determine your website's position in search engine results. Since starting this blog in July of this year I've monitored numerous indicators of direct value to our Washington real estate website. I view this release of PR data more as a report card of how my blog building efforts have progressed. Google PR is rated on a scale of 0 - 10 with 0 indicating very little value and 10 indicating the highest (only the big mega sites get above PR7). Here's … (29 comments)
personal promotion: Washington real estate nwRealty top performing featured listings markets (Oct 07)
- 10/29/07 08:44 AM
This is our end of month update to a previous posts regarding our highest demand real estate markets in Washington State for our web site at www.nwrealty.com. The lists below compares real estate activity for the months of September and October 2007. This indicates the markets where we feature the most listings and also where the most buyers are currently looking for on-line real estate information. Top Ten Washington Counties ... We'll update this list again in about two weeks. … (1 comments)
personal promotion: nwRealty Network Performance 9/18 - 10/10 2007
- 10/10/07 11:44 AM
We're about to add more Washington real estate brokers and agents as new members to the nwRealty Network. Our statistics archive isn't programmed yet, so I'm using this blog to record how we're progressing. Our system is working best for brokers and agents with at least one listing, but provides equitable lead generation for "Buyer's Agents". Between September 18th and October 10th 2007, we've delivered the following benefits to our Network Members ... Lead Generation:On average, each member real estate licensee received 3.2 leadswith brokers and agents in Grays Harbor, San Juan and Skagit Counties receiving an above average number of leads due to our strong positioning in … (3 comments)
personal promotion: Washington real estate top markets for featured listings (Sept 07)
- 10/01/07 11:12 AM
This is our end of month update to a previous post regarding our highest demand real estate markets in Washington State for our web site at www.nwrealty.com. After adding new Washington agents and brokers to our network, our number of feature real estate listings has increased to over 500 residential, condo and vacant land listings. We're wrapping up the beta test phase and will soon begin archiving results in our database. The lists below represents real estate activity for the first and second halves of the month of September 2007. This indicates the markets where we feature the most listings and also where the most buyers are currently looking for on-line real estate information. Top … (6 comments)
personal promotion: nwRealty - top markets for featured Washington real estate listings
- 09/18/07 09:04 AM
We're adding new Washington agents and brokers to our network and increasing the number of feature real estate listings from about 300 to just over 500 listings. We're still in the beta testing stage and not yet storing results in our database. The list below represents real estate activity for the last two weeks and indicates markets where we have a surplus of exposure ... although it is influenced by the number of current buyers looking on-line for real estate information. I'll update this list again at the end of the month.
… (0 comments)
personal promotion: Results from real estate web sites?
- 09/18/07 05:01 AM
Linda Futral quoted an NAR report this morning that included - REALTORS® received "four inquires from their Web site accounting for about three percent of their business". This prompts me to ask "What results (value) are you realizing from your real estate web site?" Does your site account for more or less than 3% of your business? Are you using your site as a tool in your CMA presentations to get listings? Do you refer Buyers to your site and work with them on-line? (Buyer procured by other than your web site) Do you use your site to communicate with past clients? Do you mention your site in your … (16 comments)
personal promotion: Encourage your associates to author profiles
- 09/14/07 10:39 AM
As a matter of routine, I compose a press release for every new member of our real estate network. Just like blogging, this takes time and discipline. If you recall, the standard format for a press release include sections about the respective parties in the announcement. I was quite frustrated that I couldn't find profiles anywhere (not websites, NWMLS ... nadda) for several agents who I felt were entitled to the publicity and SEO benefit provided by an on-line press release. Although I'm sure that each agent is worthy of their individual press release, I had nothing to work with ... including time to wait … (2 comments)
personal promotion: Google Webmaster Tools (Part 2)
- 08/07/07 05:41 AM
In a previous postI introduced Google's free Webmaster Tools, leaving off with the report of the current top 20 placements for search queries driving traffic to http://www.nwrealty.com/. (Before going further I need to disclose that these were only the top 20 of over 13,000 keywords and most of the top 20 were unintended.) Bare with me ... I'm actually going somewhere with this. Google defines the next report as "Top search query clicks are the top queries that directed traffic to your site (based on the number of clicks to your pages)." In other words: These are the most productive search phrases. Top search query … (2 comments)
personal promotion: Anyone benefiting from IRED?
- 08/07/07 05:02 AM
For many years we have considered advertising on IRED.com an investment well worth the $25 annual fee but for the past few months I cannot detect any SEO/back-link benefit. Logs indicate that we do receive a handful of visitors every month, but our motivation is SEO. I've dug around quite a bit and cannot find where Google is recognizing any IRED links. Even links on their spotlight pages aren't being picked up. Their annual fee is minimal, but I can't justify spending another $25. Let me know if you're observing anything different. … (2 comments)
personal promotion: leads posted to AR Referral Exchange
- 08/06/07 05:20 AM
I just conducted a quick inventory of leads in Activrain's Referral Exchange. This morning there are 120 leads in the system. 33 of them originated from our site at http://www.nwrealty.com/ (end of shameless self promotion). Most of the leads identify an "Immediate" time frame but are several days old. I don't know about your prospects, but mine always define "Immediate" as NOW! Like Yesterday! My priority project is developing a system that immediately delivers leads to our REALTOR and agent customers but we'll continue posting leads in areas that aren't spoken for. When you login to Activerain, take a few extra seconds and look at … (6 comments)
personal promotion: Framed Websites
- 08/06/07 05:03 AM
Quite commonly I come across websites where an agent has framed his/her domain to their sub-domain/pseudo domain on their company site. Example ... http://www.mydomainname.com/ framing http://myname.companyname.com. This is a very economical method of using your domain name in your personal promotion but it kills any opportunity for you to receive free traffic from search engines like Google and Yahoo. It is perfectly OK to choose this route, but don't expect to acquire any traffic that you don't procure via your other marketing efforts. EASY TEST: Go to your website, click the right mouse button and select "View Source". If you only see 3 … (3 comments)
personal promotion: Cheryl P - A Good Recruit
- 07/30/07 07:06 AM
Last Friday I received a phone call from Cheryl asking permission to fax a notice for her broker's open house. She has a pleasant voice and conveyed a warm personality over the phone. This common courtesy occurs all too rarely and broker open notices usually clutter my machine along with all the other junk faxes ... forcing me to buy way too much ink. So I was impressed by Cheryl's risk of rejection and her effort to pick up the phone ... a basic hurdle that not enough REALTORS ever surpass. And the thought occurred to me that if I were currently recruiting agents from other brokerages, Cheryl … (1 comments)
personal promotion: PPC Bargain Shopping
- 07/24/07 04:42 AM
If a web site is part of your personal promotion, sooner or later you should plan a monthly budget for Google "Pay-Per-Click" advertising (aka Google Adwords or PPC). When that day comes you will face decisions of how much you're willing to spend to acquire one visitor. In Seattle Metro areas like Bellevue, Tacoma, Everett, Gig Harbor, etc., the price commonly exceeds $3.50 per click. Last night through this morning was one of those rare magic periods when the allocated budgets of high bidding real estate advertisers (nationwide) was depleted and the cost dropped to about $2 per click. This only happens a few times each month and only … (4 comments)
Keeping the fingers of Buyers, Sellers and REALTORS on the Pulse of Puget Sound Real Estate and their eyes on the little details of the big picture in Washington.
Although the frequency of buyer leads remained the same as during the Thanksgiving - Chrismas holiday period, total exposure reflected the traditional New Year spike. This seasonal surge of activity usually lasts well into February.;)
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