lead management: Five Success Habits - 02/15/11 06:06 AM
Two of the most frustrating challenges to a Real Estate Agent's success and happiness are Time Management and Organization.  The business is demanding.  Demands on your time are often sudden and unexpected which causes chaos and frustration.  These unexpected demands often derail an entire day or even days of your time. On top of all of this you still have activities that need to consistently be accomplished. These activities can be built into scheduled habits.  The secret that allows you to have quality of life as you increase production and income is to develop the systems, knowledge and skills of these … (3 comments)

lead management: Manure and Your Judgement - 03/04/10 11:54 PM
Agents are taught altogether too much manure.  I just read a blog that addressed the horror and absence of value of holding open houses.  It had a couple of facts.  A tiny portion of open house visitors buy the house they saw at the open.   Here's an interesting one of our own.  Over 60% of the people visiting opens will buy a house within six months.  So the majority of people that the Agent encounters at the open are serious, motivated Buyers.  When an open is chosen well and conducted correctly it is a one of the simplest and most effective … (4 comments)

lead management: How Many Calls to Make or How Few? - 02/15/10 02:50 AM
An Agent asked me how many calls it takes to be successful.
 I said it depends on who is making the calls and who they are calling. 
He said, "You know Real Estate calls."   He said that he learned that if he made calls three hours a day it would make him successful and he wanted my opinion.  How many calls does it take to be successful?
I said, "It's the wrong question." 
Tony Robbins taught me a lot of things.  One of the more important ones is that, "The quality of your life is in direct proportion to the quality … (2 comments)

lead management: Professional Talking Points - 01/27/10 04:34 AM
As you speak to Buyers and Sellers, as you prospect, and as you shop, work out in the gym, as you encounter anyone in your life, you can attract business by sharing what is going on in Real Estate particularly if you put an honest and positive spin to it.  So, I like to provide you with "Talking Points."  My strong advice is to print these talking points.  Review them.  And go out of your way to have conversations in which you bring these up. 
December home sales are up 15% over 2008.  That's huge.  (Yes I realize they are down … (0 comments)

lead management: Are You Losing Easy Business? - 01/18/10 05:36 AM
The most common questions an Agent is asked are:
"How's business?" 
"How's the market?" 
The way you answer those questions can attract business to you or drive it away.  On our Free Daily Webinars I often remind Agents to consider that half of the people that ask  those questions are either thinking of making a move in the upcoming year themselves or they know someone who is.  They have a son or daughter moving to town; a parent or grandparent needing to sell; they are losing a job, getting promotion, etc. 
Answer those questions with negativity, a lack of enthusiasm and … (4 comments)

lead management: Winning Open Houses in a Soft Real Estate Market - 11/20/09 02:13 AM
How do you choose and market an Open House to generate the most Buyers?  How do you engage the Open House Guests in a way that creates immediate trust?  What is the perfect script that reveals the Buyer's motivation and urgency?  With less Buyers in the market, demanding more, offering less, and negotiating harder; open houses, done right, offer the ideal opportunity to find motivated Buyers and initiate a relationship of trust and confidence in which everyone wins.
The owners are impressed with your marketing and professionalism.  The Guests and Visitors feel welcome, comfortable and you offer them information that they … (0 comments)

lead management: Stimulate Someboday Today - 02/20/09 12:37 AM
It's Friday, and this week you have received a huge gift.  The Federal Government gave you a winning lottery ticket.  You were given $128,000 with one condition.  You have to give it away.  You have to give it away in $8,000 segments to first time Buyers. You have until the end of the year. 
It gets better.   That amount, $128,000 is $8,000 times 16 people.   When you have sold 16 first time Buyer's homes and used that first lottery win... the Federal Government will a lot you another win for as many more as you can accomplish. 
So, spend the weekend … (2 comments)

lead management: 10/2/08 Emergency Tough Market Tele-seminar - 10/03/08 04:05 AM
Wow, we had Agents from every part of the country on the Teleseminar yesterday.  Instead of the scheduled topic, Marketing Myths..., I announced that it would be an Emergency Tough Market Teleseminar. 
The feedback was fabulous.  First, Agents from many markets confirmed that Buyers were being more cautious and banks were being stricter in a number of ways.
Then we looked at strategies and approaches to get everything you can out of this market. 
And finally we ended with a conversation about psychology and how to keep yourself focused and motivated in this market.
If you want to hear the teleseminar, … (2 comments)

lead management: The Nine Weaknessess of Experienced Real Estate Agents - 09/22/08 05:06 AM
The following are what I call the nine weaknesses of experienced Real Estate Agents.  After working with Agents one on one for over a decade, I have discovered that these are the main areas that will lead experienced Agents to add 50% to 100% in their production particularly in this market. 
These are the things they need to know.  Although, they often want to know other things.  What they want to know is often driven by the latest workshop they attended, articles they read, or suggestions from another Agent.  When they follow these "want to knows" it usually provides very little … (0 comments)

 
Rich Levin (Real Estate Grad School)

Rich Levin

Atlanta, GA

More about me…

Real Estate Grad School

Address: 1237 Jody Lane, Atlanta, GA, 30329

Office: (585) 244-2700

Designed to Increase Agent Production. I provide insight and information to assist Realtors in improving all aspects of their business.
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