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Are We Taught by History or Marketing?

By
Real Estate Agent with 405home @ ERA Courtyard 148333

As an iPhone lover who's unfortunately still using PCs (hopefully not much longer), I can totally appreciate this new Mac ad. In fact, I almost spit my coffee out watching it.

With all of the hype lately about Windows 7, I've been wondering why it is that we, as Americans, are so easily duped by marketing. We fall for the same empty promises over & over, whether they be from politicians or computer companies.

  • Does anyone REALLY believe that Microsoft suddenly figured out how to get it right and Windows 7 will magically be bug-free? Yeah, this time it's going to be different!
  • Does anyone REALLY believe that our government suddenly figured out how to stop the misuse of our tax dollars and if we just let them run THIS aspect of our lives, they'll do it right and everything will be fixed?!

I, for one, go on track records and past achievements when I'm evaluating whether or not to believe something that's being marketed to me. Generally speaking, past performance IS an indication of future results. ALMOST every time.

I know this; Windows has done more for selling me on Apple products than Apple has. IMO, if Windows had a product that could actually compete with Mac, I wouldn't have had to shop around. When I did, however, I found that there is a better way.

p.s. Special thanks to my buddy Sam Soffes for sharing the link to the Mac Ad!

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Comments(5)

Denise Hamlin, Broker/Owner
Cardinal Realty ~ 319-400-0268 - Iowa City, IA
Helping Happy Clients Make Smart Choices

Hi Ryan ~ Oddly enough I was thinking about this very question earlier this morning. Sadly, when it comes to big business and government it appears they're not learning much from history.

Marketing (or lobbying in the case of government), trumps history every time. Like I said, sadly...

Denise

Oct 23, 2009 03:43 AM
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Okay Ryan let me tell you my marketing dream. Apple finally comes out with a Tablet computer that is a larger and more powerful version of the iPhone. Even if I might be down on cash at the time I would go borrow money from the bank if I had to. Now that is marketing based on past performance.

Oct 27, 2009 02:08 AM
Ryan Hukill - Edmond
405home @ ERA Courtyard - Edmond, OK
Realtor, Team Lead

Amen to that Joe... let me know when that day comes and I'll go down to the Apple store with ya... they've made me a believer!

Oct 27, 2009 02:38 AM
1~Judi Barrett
Integrity Real Estate Services 116 SE AVE N, Idabel, OK 74745 - Idabel, OK
BS Ed, Integrity Real Estate Services -IDABEL OK

Ryan,

Valid points! 

I make due with XP... it's OK.

I hate Vista..

Shopping for a new one.

Have not considered APPLE, maybe I should.

Nov 05, 2009 03:07 PM
Sam Miller
RE/MAX Stars Realty - Howard, OH
Knox County Ohio Real Estate Specialist

I love your statement that "Windows has done more for selling me on Apple products than Apple has".  

Jan 01, 2010 02:28 AM