Twitter predicts movie success-- will it predict yours?
Today, an article in the LA Times reveals....Two Silicon valley researchers have found that Twitter feeds can predict the box-office success of unreleased movies and guage real-time interest in newly released movies! By monitoring the "positive", "negative", and "neutral" tweets researchers have developed computational formulas using Twitter feeds that can predict with as much as 97.3% accuracy how a movie will perform in its first weekend of release.
This valuable information can help studios decide whether they need a last minute boost in advertising, or to scale-back on a sure loser. Hollywood is not the only one tapping in on the power of social media!
With a vast amount of real-time consumer information-- Twitter will be relied upon heavily for product development and even the outcome of political races. To read the entire article -- Twitter& The Movies .
My challenge is...How can we use the power of Twitter in our real estate business? If you had a crystal-ball... what would you like to know?
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