Let both sides win.
In almost all negotiations, both sides want to win. If one person is victorious, then someone else will leave the transaction unhappy. It is important to understand that to have a successful negotiation; both parties need to feel as though they’ve won something. Your clients might not get exactly what they want in the transaction, but if you can achieve most of their goals and allow the other party to achieve a portion of their desired outcome, then everyone is a winner. If you use manipulative selling to beat the other party in a negotiation, expect long-term referrals and repeat business to disappear.
Present all of the facts.
Don’t “wing it” when you present information to your clients. It is your duty to your clients and customers to present all the facts during the negotiation process. If you’re presenting two offers, but the lower one gives the sellers more time to move, which you know they want, don’t pressure them into taking the higher offer by failing to mention other factors.
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Make A Commitment: I will let both sides win and present all the facts.
Deadline: _________
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