I just went through my mailing list of several thousand. Well, I didn't go through all several thousand; just the names of the people who aren't getting my emails because I'm being blocked by their email server.
Because I just kicked off my Prospecting with Soul Workshop, and it's a paid program, I wanted to make sure that everyone who signed up is actually GETTING what they're paying for, which includes daily emails from me.
Well. Guess what I found?
I discovered that one particular email server was blocking my emails far more than any other. Was it @aol? @hotmail? @yahoo?
Nope, although those were certainly well-represented.
By far, the most-blocked email server was... drum roll... @kw.com.
Hey, no disrespect to KW; I'm just passing on information. And it's not news to me; when a subscriber tells me they aren't getting my emails, it's very often an @kw.com email address.
Now, whether or not you hear from me (outside of a program you paid for) may not be of utmost importance to you - I doubt my emails are the highlight of your day.
But I have to wonder who else is being blocked from contacting you? Aren't you?
And while we're at it, there's another category of "undeliverable" emails in my mailing program - email addresses that are "non-existent." Hundreds of them. And again, most of them are brokerage-specific email addresses (@kw.com, @remax.net, @abcrealty.com, etc.). Yes, I know you hope you'll stay at your current brokerage firm forever and ever, but what if you don't? Do you really want your sphere of influence NOT to be able to contact you with an invitation to their next party... or, egads, if they want to hire or refer you?
Please add it to your to-do list to get your very own email address. Like, today. It's very easy to do, but even if it's beyond your technical capabilities, it's well-worth it to pay someone to do it for you. Seriously, you could be losing commission checks this very moment. Or at the very least, not hearing from me anymore! ;-]
If you thought you were on my mailing list, but haven't heard much from me lately, just ask me if you're being blocked. I'd be happy to look it up for you and correct that problem when you give me a NEW email address of your very own!
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