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Identity Crisis in the Mortgage Profession: Let Me Count the Ways to Say "I Do Real Estate Loans"

By
Mortgage and Lending with Platinum Home Mortgage Company NMLS #238304

One quirky thing about the mortgage profession is this: we have no bloody idea what our official title is, so most of us we just make one up. We don't have that all encompassing term "Realtor", and I wish we did. 

Everyone understands immediately that Realtors sell houses. So simple. So why can't we come up with a single title that tells people"I do real estate loans"?

I personally like to call myself a "mortgage hack" when someone asks. The words "mortgage banker" (my official title) have an extremely hard time forming on my lips.

I can't help it. I try not to take this whole idea of having a "title" so seriously.

Results you have to prove. Titles you don't.

Doesn't the word "mortgage" come from the Latin word for "dead" anyway? As in "mortuary"? Or "mortally wounded"? Oh great, like everyone wants to associate "dead" with applying for a loan.

Besides that, everyone knows a banker is some big round guy in stiff clothes who sits behind a desk and stamps "DECLINE" on your paperwork, right?  It also can't help that everybody is MAD at bankers these days.

The industry likes to call us "originators". Part of the reason I joined the mortgage business was I just LOVED the term "originator". I still do!  Hey, 2-4-6-8, what can I originate? 

Isn't originate sort of like being original? Doesn't that mean you started something? That you made it happen? Even the National Mortgage Licensing System (NMLS) wants to call us MLO's (Mortgage Loan Originators) but the average guy getting a loan from me has no idea what "originator" means.

Here's a problem: It sounds pretty close to "terminator", don't you think?

I tried saying"originator" once to a guy at an open house. He looked at me and said "Yeah, but I want someone to do a real estate loan for me." Then he turned around and walked out the door.

Our company likes to call us "loan agents" as a way of differentiating us from "loan processors". But of course no one would ever put "loan agent" on their business card. That sounds too much like "rental car agent" or "ticket agent".  Not nearly impressive enough.

Among ourselves, we use the slang term "L.O." (short for "loan officer"). But "officer" (to most of us) means "police officer". I'm thinking I don't want to be thought of as the "mortgage police" (although undoubtedly some of my clients would call this an appropriate description).

And finally I am wondering this: Why don't Realtors ever put this on their card: "Senior Realtor"? Because you have more sense than us, that's why! When I was first in the business all I could do is throw my head back and laugh when a guy in my office who had been in the business 10 months, aged 25, gave himself the title of "Senior Loan Consultant". I think he only started shaving the month before.

Let's just say"Senior" (for most mortgage offices) is a loose term sort of like being a "senior" citizen. At some point, you just decide you are a senior depending on the benefits of calling yourself a senior. 

Now for all of the"strategists", "specialists", "consultants" "planners" and other assorted mortgage geniuses (yes even those that have risen to the level of senior), here is something to consider:

One of the most impressive guys I have ever met in the mortgage business was my former boss. He always took the smallest, least prestigious office even in the boom years. He drove an inconspicuous gray truck. I teased him and called him a REVERSE SNOB.

But there were 2 things about him that stood out:

  1. On his card was NO TITLE, no reference to the fact he owned the company. Just these 3 words: REAL ESTATE LOANS
  2. He had far more business than anyone else in the office.

Do titles matter? Those of us who have survived (and thrived) through the madness have gotten to this point for one reason:

We do real estate loans.

Yes, it is that simple.

 

Written by Janet Guilbault, Mortgage Banker for RPM Mortgage in the San Francisco Bay Area 

 

Renée Donohue~Home Photography
Savvy Home Pix - Allegan, MI
Western Michigan Real Estate Photographer

I never thought that y'all really don't have a title!  I call myself a real estate specialist over Realtor most days :)

Nov 02, 2010 09:43 AM
Andy Brown
Climer School of Real Estate - Arctic Bay, YN
Best Real Estate Training in Florida

Great posting.

I've been in the mortgage business for 16 years and I know exactly where you are coming from

Andy Brown

Nov 02, 2010 09:49 AM
Gay E. Rosen
Julia B. Fee Sotheby's International Realty - Larchmont, NY
As Real as Real Estate Gets!

Hi Janet: Congrats on a nice post. Gay

Nov 02, 2010 11:22 AM
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Stick with Mortgage Banker.  Since much lender business comes from agents, that lets the agent know that you're not a broker.  senior Mortgage Banker shows experience. 

Whatever you wind up using, it's quite clear that your head is screwed on right. 

Nov 02, 2010 11:55 AM
Janet Guilbault
Platinum Home Mortgage Company - Walnut Creek, CA
San Francisco Bay Area Direct Mortgage Lender

Lenn: While writing this post I decided not to go down the "mortgage broker" road which is another whole discussion.

You will never catch me with the word senior in front of any title. It means nothing since anyone can use it, but I find it interesting that you buy the idea it shows experience.

Nov 02, 2010 12:17 PM
Janet Guilbault
Platinum Home Mortgage Company - Walnut Creek, CA
San Francisco Bay Area Direct Mortgage Lender

Paul, I have been MIA from AR so you have not missed any of my posts. I'm back, I have a back log of blog ideas, you will see my opinionated self blabbing about mortgage madness here so stay tuned.

Nov 02, 2010 12:21 PM
Pam Crawford
RE/MAX Professional Associates - Auburn, MA
Owner-RE/MAX Prof. Assoc.,MBA, CDPE, CRS, ABR

You have to earn a title anyway.  In many cases you are part of the professional real estate team.  The team that services the buyer from start to finish.  Usually includes the person who successfully helps the buyer get the money they need, the professional that helps them find and negotiate the purchase, the professional that does all the legal work, the professional mover, etc.  Somewhere in your title don't forget professional, and successful because you get the job done.  Great post.

Nov 02, 2010 01:25 PM
Gene Mundt, IL/WI Mortgage Originator - FHA/VA/Conv/Jumbo/Portfolio/Refi
NMLS #216987, IL Lic. 031.0006220, WI Licensed. APMC NMLS #175656 - New Lenox, IL
708.921.6331 - 40+ yrs experience

Janet:  I agree that an universal title would make things so much easier.  I also agree that right now, our profession isn't very well liked or well perceived.  With everyone pretty much deciding what their own title should be based on what they personally think is most credible or impressive, it's no wonder that consumers and referral partners are a bit confused.  Spin in the broker/banker differences ... and the confusion grows even larger.  Although I bristle at being called a "senior" anything anymore ... suffice it to say, if Lenn and everyone else felt that the senior title was the one that carried respect and accomplishment with it, I'd tag myself a Senior Mortgage Banker, Senior Loan Officer, Senior Mortgage Originator, or Senior anything else immediately.  After 35 years plus in this business, that respect and honor being shown once again sure would feel good.

It's good to see you back with us Janet ... and writing your views and expressing your wisdom once again.  Welcome back ... you were missed ...

Gene

Nov 02, 2010 02:30 PM
Fran Gatti
RE/MAX Integrity - Medford, OR
Managing Principal Broker - RE/MAX Integrity

Real Estate Loans sounds great and seems to cover it all, of course I'm one of the REALTORs so what do I know.

Nov 02, 2010 02:48 PM
Chris Olsen
Olsen Ziegler Realty - Cleveland, OH
Broker Owner Cleveland Ohio Real Estate

Hi Janet -- You opened my eyes, as I was fairly clueless about this dilemma.  I've always used the LO term, and recently have run across the MLO, which seems way too wordy.  I can see the dilemma.  Perhaps the NAR can help and suggest LOANTOR or LOANATOR.  Apart from the constant pounding of the word REALTOR, that is a term that makes absolutely no sense to me, and I is one! I wish we were simply called real estate agents, and forget all the distinctions.

Nov 02, 2010 02:54 PM
J. Philip Faranda
Howard Hanna Rand Realty - Yorktown Heights, NY
Associate Broker / Office Manager

Mortgage banker says it all in my book. Loan officer is also clear. When you starts conflating it with consultant and other euphemisms you lose people. 

Nov 02, 2010 03:14 PM
Jeff Belonger
Social Media - Infinity Home Mortgage Company, Inc - Cherry Hill, NJ
The FHA Expert - FHA Loans - FHA mortgages - USDA loans - VA Loans

Janet.... I have been doing this for 18 + years... after my 4th yr, I always had mortgage consultant and then started with Sr. Mortgage Consultant.. I now have two sets of cards... Area Manager and Sr. Mortgage Consultant.... but those are my cards... when someone asks me face to face.. when I am out and about, at parties, or functions, I use common sense... I just say.... " I do mortgages for a living"... very simple and needs no explaining. .. sure, if talking to a realtor, you can say Mortgage Banker as Lenn stated... but again, I don't want to assume that even a realtor knows or understands the difference between banker or broker.  I just keep it simple.. "I do mortgages"..  if I am already helping a client that was referred to me or found me online, no introduction with my title is needed, they already know.

jeff belonger

Nov 02, 2010 04:09 PM
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

Janet - I love this discussion and as much fun as it was there's also a lot of truth to this.

Nov 02, 2010 04:29 PM
Momentum Realty
North Orange County CA Real Estate Specialists - Yorba Linda, CA
Orange County CA Real Estate Agent

What a great post Janet! I too am a "mortgage banker", and you're right, that title brings something completely different to mind, than what either of us look like.

I love the idea of the simple Real Estate Loans verbiage on a card!

Maybe we're just too unique of a bunch to put a title on us, and put us in a box- we're "special" ; )

Gina

Nov 02, 2010 06:30 PM
Janet Guilbault
Platinum Home Mortgage Company - Walnut Creek, CA
San Francisco Bay Area Direct Mortgage Lender

Jeff B: I like your answer and agree that getting into the whole banker vs broker is just too confusing for most. People still use the term "mortgage broker" to describe me as sort of an all encompassing term for what I do. Yet they often look at me and say...."Uh-oh. Here comes Janet in her BANKER CLOTHES."

Might be a West Coast thing....but "banker" brings to mind conservative.

Nov 03, 2010 03:24 AM
Janet Guilbault
Platinum Home Mortgage Company - Walnut Creek, CA
San Francisco Bay Area Direct Mortgage Lender

Gene, thank you for those kind words, I am very glad to be back among my AR friends. There is nothing like the perspective you get here...Lenn's comment is the perfect example. She is in favor of the "senior" thing.

The public is confused about our industry and that is not good. I think it is why they so often want to run to their own bank, Wells, B of A, etc instead of seek out a mortgage bank.

But in terms of respect, I have never ever experienced a year like this. Mortgage people (those left) are gaining respect and clout, that is my opinion. Getting a real estate loan is a complicated and multi layered process that is anything but easy.

Those of us who know how to do it? Well, I think our stock is rising.

Nov 03, 2010 03:31 AM
Janet Guilbault
Platinum Home Mortgage Company - Walnut Creek, CA
San Francisco Bay Area Direct Mortgage Lender

To all who commented: Thank you for your comments, for the feature, and for your very warm welcome back to blogging. I hope you will forgive me for not answering each of your comments. Please know they were read and your perspective is always appreciated.

What inspired this post was joining a networking group. Today when it is my turn I am going to stand up and say, "Hello. My name is Janet, and I do real estate loans."

 

Nov 03, 2010 03:34 AM
Maria Marriott
Executive Properties - Roseville, CA
Realtor - DBRealEstateTeam.com

Janet: I was wondering where you were. Since I met you at the Rain Camp in San Francisco, I started reading your blogs and suddenly I didn't "see" you anymore. This for came in such a great timing! I have to order new business cards and have been going back and forth on what "title" I was going to have on my card. You gave me the perfect answer: Maria Marriott | Real Estate Loans. That's it! Genious and so simple! Love it. THANK YOU!!! Can't wait to see more of your "stuff" coming in. All the best!

Nov 03, 2010 04:45 AM
Pamela Seley
West Coast Realty Division - Murrieta, CA
Residential Real Estate Agent serving SW RivCo CA

Janet:  thanks for the post.  Since I'm a Realtor never gave this topic much thought.  I agree that Loan Officer sounds too much like Police Officer. 

Nov 03, 2010 04:57 AM
Charles Dailey
iLoan - NMLS ID#1947845 - Saint Paul, MN

Hilarious post Janet.  Our state is so silly about this that they've regulated titles.  We can't use words like consultant and despite the fact that I fund nearly all of my own loans, I can't call myself a mortgage banker.  You're reference to the word mortgage in latin is also a riot.  Its full translation is "death grip."  I actually almost named my company Death Grip Lending (and still might if I ever change the name).  And no, I'm not kidding.  I figured our logo could be a picture of Mr. Potter from It's a Wonderful Life.  That would be my testament to how superficial all these titles are.

Nov 27, 2010 09:49 AM