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Twitter, Google Page Rank And Local SEO

By
Services for Real Estate Pros with Frederick Web Promotions

Google publicly stated that they do in fact use what they call Social Signals to help determine a websites ranking in Google in December 2010

... remember this is "old information", 6 months is an eon in "internet marketing time"

Real Time Search
Google has played with real time search results and has had a love/hate relationship with it.
GOOG needs to have real time search but there is no effective method of preventing "black hat" spamming methods from skewing search results.  The 2009 Iranian election protests brought twitter to the forefront of news delivery. In the time that has passed since then Google and Twitter have parted company in incorporating real time search in current search results.

So the real time search button has disappeared, does that now mean Twitter is not worth investing your time in?

Yes and No
Local SEO and wanting Google to trust your domain

Just because real time search pops in and pops out of current G results doesn't mean twitter and other social networks can't boost your domain's trustworthiness

Google assigns a trust factor to your domain... we purport our websites to be about our genre, Google assigns an internal score to determine which domains are trustworthy.

If you do business in one county and everytime you drive from one end of that county to the other end of it... and you "check in" using a smartphone: You have established in the algorithm's eyes that you do, in fact, have "something" to do with that county

... on the other hand, if you operate a "get moving quotes" type website, meaning your offices are in one state but you want to rank in the other 48 states, Google knows you haven't even visited those states, let alone "do business" in those states.. well Twitter isn't going to help you with that one.

Attempting to curry Google's favor on a national scale VS a local scale
Local is a LOT easier...

GeoLocation Social Sites such as Foursqure, Twitter, Identi.ca and Facebook Places all incorporate a post twitter feature all serve to establish, in the algorithm's eyes that you do in fact do business in the geographical area you purport to do business in.

So in answer to the question: Does Twitter Improve Your Ranking?

Ranking a company website Nationally? perhaps a lot less than it did before

In local SEO my battle testing is showing me that it does help.

Yes we are for hire and have a good, better, best plan for you to choose
from

Client List Testimonials available upon request.
Consulting includes creating profiles and optimizing them specifically to  improve your company  website’s ranking in Google.

Ranking isn’t everything… but you have to be ON THE FIRST PAGE of Google
or
virtually NO ONE WILL EVER SEE YOUR SITE.

A website is a sales copy delivery system

… Ranking is the first step,  We provide effective sales copy for Search Engine Marketing AFTER we get you the number one spot in Google for  the keywords your customers are searching for.

After all… what you’re after is leads, you need the phone to ring!  Frederick Web Promotions makes your phone ring.

Local Google Advertising from Frederick Web Promotions

240 397-9804

 

Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Interesting.  I never thought about Four Square in that way.  I guess it could help, but I'm still not crazy about it from a safety perspective.

Oct 09, 2011 11:45 PM
Anita Clark
Coldwell Banker Access Realty ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Understanding and employing sound SEO practices is daunting for non-techies, especially since it's like hitting a moving target.  Anyone looking to improve their SEO/SERP should be giving you a call David, you are well versed in what does and doesn't work.

Oct 10, 2011 01:54 AM
Mark Delgado
houses for rent, Solano County & Glen Cove - Benicia, CA
Benicia and Vallejo, Property Management, rental h
I agree that SEO is very complex and a specialty unto itself. The unspoken question is "how much is enough?". We already rank well, but do we need to rank better? Will it result in more real business? Who knows?
Oct 11, 2011 02:13 PM
David Bruce, Jr.
Frederick Web Promotions - Frederick, MD
Local SEO Apex Predator

I'm in the publicity business, if you can't find me, I'm not worth paying for.

All realtors are also in the publicity business...

 

All of you need Google a lot more than Google needs you.

Get your digital time card punched using Foursquare.

The algorithm decides who exists and who doesn't, if it does not "see you" in your community...

If the contents of your stream, does not have anything and everything possible in, by, about and for your community, why on earth would it rank you?

"if a tree falls in the forrest, and Google didn't hear it, there wasn't a tree"

 

Apr 12, 2012 06:09 AM
Charles Stallions
Charles Stallions Real Estate Services - Pensacola, FL
850-476-4494 - Pensacola, Pace or Gulf Breeze, Fl.

Trying to get on the first page of Google and was looking at your post David  to compare notes 

Jul 31, 2014 02:44 PM