We don't have a lot of huge subdivisions in my area, we have lots of little ones. And really, if you just pay attention to the basics a buyer looks for in those types of neighborhoods, pricing is not that difficult. But we have lots and lots of unique properties too: lakefront, saltwater frontage, acreage, etc. And on those ones... pricing is a completely different creature.
Part of my pricing process for these homes is to put myself in the perspective of showing homes to Buyers: What is the competition I would show to the same Buyer? Which of course requires that I figure out who the probably Buyer would be.
Not a fool-proof method, but it has served me well so far. Of course, it does require that I stay on top of the the available inventory so I can remember what was out there a couple months ago.
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