It's Your Job....So Do It!!!

Managing Real Estate Broker with RE/MAX Executive Realty 104763

Listing agents, are you aware that your best friend in real estate is a Buyer’s Agent?  Every buyer has a buyer’s agent, and as a result, it’s “love me, love my dog!!”  Where would we be without Rocky, Diesel and Spud, to name just a few? 

The problem with many listing agents is that they have a different definition of their job description than they should.  What is the job description of a listing agent?  It’s to provide all of the information to buyers and their agents to get the property sold.  How simple and yet it becomes a disaster when the listing agent focuses on the work involved and not the end result.

It’s work.  It takes effort to accomplish the sale.  It takes patience, understanding and cooperation to make everyone feel comfortable with the product and with you, the listing agent.  It’s your job!

If you’re feeling like you’re doing all of the work, well, maybe you are.  It’s the buyer agent’s job to introduce the property, and "it’s your job" to make sure the agent and the buyer know the information to create enough interest to make an offer.  It’s your job to make sure that happens.  It’s your job to accommodate that buyer’s agent and buyer.  It’s your job to do whatever you need to do to sell the property. 

Remember what your job description is, listing agent.  It’s your job to get that property sold!!  It’s your job!!! 



About the Author:


Barbara Todaro is an award winning real estate agent with 35 years of experience and is the marketing agent for the Kuney-Todaro Team.The Kuney-Todaro Team is continually recognized every month as a top producing team in New England, since its inception over 10 years ago.


For information about our new construction, visit our website at site is focused on new homes in Franklin MA.


If you are interested in purchasing a Franklin MA property, visit our buyer’s website at or call to make an appointment to view our listings.


If you are considering selling your home in Franklin or one of the surrounding towns, visit our seller’s website at for a Free Market Analysis of your property.


The Kuney-Todaro Team is the “#1 Team in Franklin’s #1 Office.”Call now to work with the best!!


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Barbara Todaro, sales manager of RE/MAX Executive Realty 

Marketing Agent for The Todaro Team

308 W. Central St...suite E

Franklin, MA 02038


Exclusive Marketing Agent for The Todaro Team


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New Homes in Franklin Massachusetts

Re-Blogged 2 times:

Re-Blogged By Re-Blogged At
  1. Debbie Reynolds 08/27/2012 12:33 AM
  2. Ginger Harper 09/10/2012 06:41 AM
Real Estate Sales and Marketing
Massachusetts Norfolk County Franklin Top Listing Real Estate Office Re/max Executive Realty
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the job of a listing agent in franklin ma

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Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes" certainly would.... dream on!!!

Aug 27, 2012 04:25 AM #57
Sharon Alters
Coldwell Banker Vanguard Realty - 904-673-2308 - Fleming Island, FL
Realtor - Homes for Sale Fleming Island FL

Barbara, and that is why not every real estate agent is cut out to be a listing agent. Some of them act like it's an imposition for a buyer's agent to ask questions about the listing. Really???


Aug 27, 2012 04:39 AM #58
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"'re right.... every real estate agent who wants to be a listing agent needs to have a thorough understanding of what their job entails.... GETTING THE HOUSE SOLD.... AND ACCOMMODATING THE BUYER'S AGENT TO GET TO THAT END.... sometimes the listing agent needs to go above and beyond.... and that's all part of being in the real estate business.... hope you're dodging that storm...

Aug 27, 2012 04:44 AM #59
Jerry Newman
Brown Realty, 210-789-4216, - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Hi Barbara, If only every listing agent would remember their, "Job Description" as you have pointed out in your post, every transaction would be a breeze. Do what ever it takes to get that home Sold.

Aug 27, 2012 04:47 AM #60
Brenda Mullen
RE/MAX Access - Schertz, TX
Your San Antonio TX Real Estate Agent!!

Well, I am with the rest Barbara...I agree.  It's our job as the listing agent to provide an atmosphere to sell that listing.  Being an agitator will only send them away.  Just get it done and quit whining about it lol :)!  

Aug 27, 2012 04:48 AM #61
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Jerry..... some are trained properly and some are not.... those who are blended into the mix without being trained are lost and it's a survival game....the others are professional and know how to represent their clients....

Aug 27, 2012 04:50 AM #62
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Brenda.... yes, if you want the buyer's agent to continue to come back for more, just get the job done....

Aug 27, 2012 04:51 AM #63
Amanda S. Davidson
Amanda Davidson Real Estate Group - Alexandria, VA
Alexandria Virginia Homes For Sale

Barbara- What a great post! I am always amazed when I don't get a response to a request to set up a showing or get attitude like I've inconvenienced the listing agent when asking questions. Makes me wonder if their sellers know it's going on. Congrats on your feature!

Aug 27, 2012 05:35 AM #64
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Amanda..... it amazes me too when I read those stories on ActiveRain.... we don't have any agents in this office who handle their business in that fashion.....

Aug 27, 2012 05:38 AM #65
Joshua Zargari
MJ Decorators Workshop LI staging and home decorating - Lynbrook, NY
MJ Decorators Workshop

Good afternoon Barbara.

You hit a home run with this post.

Thank you.

Aug 27, 2012 05:43 AM #66
Cynthia Larsen
Safe Haven Realty - Cotati, CA
Independent Broker Serving Sonoma County, CA

Uh ... are you having a few issues with a particular listing agent today?

Aug 27, 2012 05:48 AM #67
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

joshua.... thanks....

Cynthia..... there's another featured post that hit a nerve....

Aug 27, 2012 05:50 AM #68
Tammie White, Broker
Franklin Homes Realty LLC - Franklin, TN
Franklin TN Homes for Sale

I want to provide that buyer's agent with as much information as possible to produce a sale. That's why I often contact buyer's agents to see if they need anything else to make a decision. Because agents from all over the Nashville area show houses in Franklin, they may not know all the neighborhoods. By contacting them, I might be providing them with some additional information that could sway the buyer our way. Afterall, that is my job.

Aug 27, 2012 06:00 AM #69
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

Tammie.....yes, it's your job.... and when everyone does their job properly, there's never much to complain about....

Aug 27, 2012 06:04 AM #70
Sheila Anderson
Referral Group Incorporated - East Brunswick, NJ
The Real Estate Whisperer Who Listens 732-715-1133

Hello Barbara. Very well said. I agree, just do it.

Aug 27, 2012 08:17 AM #71
Evelyn Kennedy
Alain Pinel Realtors - Alameda, CA
Alameda, Real Estate, Alameda, CA


I love buyer's agents.  I want them to call me and tell me they have a client who is interested in my listing.  I want them to ask for disclosures and anything else I can answer legally.  I would rather then didn't call at 8 am, but if they have to its OK. 

Aug 27, 2012 08:33 AM #72
David Burrows
Classic Realty - Fairfax, VA
No Pressure, Just Seriously Devoted to Real Estate

Barbara, I work primarily as a Buyer's Agent these days and I really do agree with you. Thanks for a great post!

Aug 27, 2012 08:59 AM #73
David Grbich
Realty One Group - - San Juan Capistrano, CA
Orange County Real Estate - 949-500-0484

Hi Barbara - another great post! I am sure that role clarity is never an issue with you! Agree with your points and would only add that both agents should be working closely to ensure deals reach the finish line - it's their job! Regards Dave

Aug 27, 2012 03:11 PM #74
Laura Murray
Weichert - Silver Spring, MD
Search Montgomery Co., MD for homes

Nice post, as a listing agent there is one thing that I wish were my job (so it would get done), but sadly is the buyers agent to do.  That thing is to make sure that the buyer closely follows the mortgage process.

Aug 27, 2012 04:19 PM #75
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel
Barbara, good advice for agents. I list and sell so I work with both buyers and sellers and often do the work of both agents as far as getting things done. When sellers list with a friend from out of the area buyer agents often do a lot more.
Aug 30, 2012 08:54 PM #76
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