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March 2022 Challenge: Updating Blog Signature - Ready, Set, Go, Keep Going!

By
Services for Real Estate Pros Retired

Ever since I joined Active Rain on October 4, 2021, I have discovered a whole new meaning about being on Social Media. 

I learned how important and beneficial it is to be discovered through social media and how the blog signature could be the "first impression" in learning about me and my company's services.

Background

I started working with Craig Daniels shortly after joining Active Rain in October 2021. As a result of working with Craig, here's what I have accomplished so far.

First:  Craig has been my "coach" and "go-to" guru for not only technical challenges but walking me through the "Dos and Don'ts" on how to maximize benefits using Active Rain.

Creating my blog signature was one of the first "homework" Craig gave me. Both older (1st & 2nd) versions worked fine for the time being, but I knew I would need to create a "new and improved" (third) one. And there will be more.

Second:  With Craig's encouragement and assistance, my company's website was transferred from another provider to WordPress. I invite you to check it out; it's free and has no obligations! 

Third: Craig periodically sends reminders, messages, follows up, and follows through on tasks we agreed to complete. And provides continued support, especially when I get myself into a pickle! He gently reminded me of when I mistakenly posted my "Friday's Food For Thought" series on the Active Rain Challenges Group! Oops!

Today, I am submitting the latest version of my Blog Signature as an entry to the March 2022 Challenge (wish me luck as I might win a secret prize no one talks about!). 

 

Before

About     Services     AR Blog     Website     Email     Testimonials

 

After

                Email Me       Website       Services       Testimonials       Blog               

 

How I Got Here 

The instructions on the post hosted by Craig and Eileen seemed simple, and they were clear and helpful. Still, I wanted more! I was inspired by Wanda Kubat-Nerdin - Wanda Can! and Kat Palmiotti blog signatures'. And I wanted to have my signature reminiscent of theirs. 

I started creating the blog signature in Canva (recommended by Craig) and attempting to transfer the semi-finished product to AR. My goal was to tweak and fine-tune the final signature in AR. After I began working on updating the signature, I quickly found out that I had got myself into a "deeper hole" of challenge and was looking for a way out! That was one of my "duh" moments.

I was having a hard time getting the bar displaying all the links to stand out and finding ways to enhance the clarity of the photos and texts. Guess who I called? Yep, you guessed it! Craig, Help, please!

There was Craig, as always, who showed up timely as when I needed his expertise!

So, the final signature displayed on this post was the product of my "duh" moment, challenging attempts, and Craig's rescue.

I am motivated and consider this action a work-in-progress as I learn more to gain experience and education to enhance and improve my online presence and business.

Thank you, Craig, for your teaching and inspiration!

My 2022 Goals

*Continue to update my WordPress website to incorporate additional features benefiting clients, such as adding "client's back office" when submitting new files and obtaining real-time updates on their work-in-process transactions without logging on to a separate working site. 

*Write more business-related blog posts for my website blog page for potential clients led to visit my company's website and may not visit the AR Blog page.

*Write and share more thoughtful posts relating to my personal and business experience to develop and foster long-term relationships with those like-minded professionals in this Active Rain community.  

Last but not least, my sincere thanks to both Craig Daniels and Eileen Burns for hosting this March 2022 Challenge. 

Thank you, everyone, for reading this post and the continued support you have given me during the past six months (is it six months already?) of being part of this wonderful community, Active Rain!

 

 

 

Posted by

I have wandered from a vibrant corner of the world, Thailand, to the bustling city of Boston. And again, to the tranquil beauty of the Olympic Peninsula in Washington. 

I have found my place!

After a fulfilling career spanning 16 years in the corporate world and 22 years in real estate, I have entered a new chapter of life---retirement. As a proud grandmother, I cherish every moment with my precious family. In the remaining hours, I am ready to pursue my lifelong passion for writing!

I invite you to follow my new journey via my heart and soul into a book brimming with uplifting tales, ready to inspire anyone who seeks a glimpse of true inspiration.
 

Aura Alex

 

Aura Alex
Seattle, WA
Retired Real Estate Pro

Adam Feinberg 

It's good to see you here. Thank you for your comment. I look forward to seeing your new signature and learn more about you.

Mar 29, 2022 07:46 AM
Pat Starnes-Front Gate Realty
Front Gate Real Estate - Brandon, MS
601-991-2900 Office; 601-278-4513 Cell

While your "before" signature looks fine, the "after" is much improved! It's simple and professional. Kudos to you!

Mar 29, 2022 08:33 AM
Aura Alex
Seattle, WA
Retired Real Estate Pro

Thank you so much, Pat Starnes-Front Gate Realty. I appreciate you being here and commenting.

Mar 29, 2022 08:59 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Hi Aura- Craig Daniels is so helpful and giving to us and we appreciate that!!  I love there look of your new signature... very streamlined and easy to read. 

Mar 29, 2022 12:54 PM
Aura Alex
Seattle, WA
Retired Real Estate Pro

Thank you for the feedback, Kathy Streib; it was fun and motivating to see yours and others' updates. 

Mar 29, 2022 02:59 PM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Aura:

The former blog signature was pretty good, but the revision is much better. Great job and time well spent!

Jeff

Mar 29, 2022 08:19 PM
Aura Alex
Seattle, WA
Retired Real Estate Pro

Thank you, Jeff Dowler, CRS. I appreciate the feedback. I had fun and enjoyed the support and encouraging words from the Rainers!

Mar 29, 2022 08:49 PM
Roy Kelley
Retired - Gaithersburg, MD

Good Wednesday morning, Aura.

Have a great day and a very productive week.

Mar 30, 2022 04:41 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Hi Aura - when I saw  your blog I thought what could possibly be improved since I love your signature but you have made it better.  I am sure Craig could help me too.

Mar 30, 2022 08:05 AM
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
CEO of Vision Drive Realty - Coastal San Diego

A much improved version, cleaner and "brighter". Wow, that was quite an endorsement for Craig Daniels Aura, I may have to see about moving me to Word Press too, I know my current rented website is wrought with performance issues. Great info and testimonial!

Mar 30, 2022 04:14 PM
Aura Alex
Seattle, WA
Retired Real Estate Pro

Grant Schneider 

It has been Craig's encouragement from day one. I am sure he will assist you when you ask. Thank you for your compliment. 

I like your new signature a lot! I am impressed with your business and the leadership you have demonstrated in your line of work. All the best and keep on going! 

Mar 30, 2022 04:43 PM
Aura Alex
Seattle, WA
Retired Real Estate Pro

Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets 

I am glad you are making changes. There's always room for improvement. I don't need to "preach to the choir" you know what's you're doing. I wish you all the best. Good luck with your new goals. Thank you for being here. 

Mar 30, 2022 04:46 PM
Mimi Foster
Falcon Property Company - Colorado Springs, CO
Voted Colorado Springs Best Realtor

Good for you! And this is why AR is going to benefit you, Aura. Because you're involved. Because you're asking questions. Because you're interacting. WELCOME! I'm excited to get to know you!

Mar 30, 2022 08:15 PM
Mimi Foster
Falcon Property Company - Colorado Springs, CO
Voted Colorado Springs Best Realtor

One thing I would suggest - somewhere under your name on either side of the top of your page you need to identify where you're from. I have no idea looking at this what city or state you're in. It will help all of us identify you with your area.

 

Mar 30, 2022 08:28 PM
Aura Alex
Seattle, WA
Retired Real Estate Pro

Hi, Mimi Foster 

My location is listed on the picture (mountains and water with a ferry) as "Olympic Peninsula, Port Townsend, WA." I  have an online business providing TC services in all 50 states. Under the picture, which shows where I'm from, I offer "Service Areas in all 50 States," which tells readers while I live in Wa, I service all areas of the US.

Make sense?

I know my signature is a bit different than most agents because I don't serve just locally but in all states. Please let me know if there is something I should add. Thank you for your feedback.

Mar 30, 2022 08:56 PM
Mimi Foster
Falcon Property Company - Colorado Springs, CO
Voted Colorado Springs Best Realtor

Good morning, Aura. Yes, your signature tells where you are. I was speaking more specifically to your header above the post. Before I even read your post, I want to know where you are and what you do. It helps me understand what you're writing in a better perspective. Make sense? 

So instead of "Services for real estate pros with Co-founder . . ." (which isn't readily apparent what you do), I'd read your post with a different perspective if it said something like "TC in all 50 States." Then I'd know you're not a Realtor or an Inspector or a Lender (and under those circumstances it wouldn't matter for me to know right then where you are), but that you have your own unique brand of knowledge.

One of the big reasons for being on AR is for referrals. So if I'm looking for a TC, my ears will perk up. You work in all 50 states? If I need a TC, I'm going to check you out (your writing and your knowledge) to see if we might be a good fit.

Just trying to help you make the most of your efforts. I wish you nothing but the absolute best.

Mar 31, 2022 07:28 AM
Aura Alex
Seattle, WA
Retired Real Estate Pro

Hi, Mimi Foster; I am grateful that you're taking the time to comment and offer advice. Thank you.

Here's my thought I want to share:

1) Yes, I like the suggested heading "TC in all States." I wasn't aware that I had a choice other than to check the box of "Services for real estate pros."

2)  You will not see my writing relating to my business and services on AR because I post all my TC services on my website. Most of my posts on AR relate to my personal and industry experience within and outside the real estate world.

3)  One of my goals in joining AR was to develop relationships with like-minded professionals, and referrals come afterward. I am still at the stage of "discovery" and am not quite ready to accept referrals that could potentially "overload" my staff and me. Today, my focus is to recruit more TCs nationwide to serve in all 50 states. However, I am working with previous clients in different States with that I have had a good relationship from the past business, short sales. I will consider new AR clients case-by-case and when it's a good fit.

4) I started the transaction business in 2009, specializing in loss mitigation, working mainly with investors, realtors, and real estate attorneys. My company has recently gone through a "makeover" to switch to residential transaction services. AR is new to me, and I am still learning. And it is still revolving!

5) I invite you to check out my website to learn more about my services and read my posts about what I do today and why I am here in AR.

I appreciate your being here and hope to see more of you. Thank you again. Aura

Mar 31, 2022 09:50 AM
Mimi Foster
Falcon Property Company - Colorado Springs, CO
Voted Colorado Springs Best Realtor

2) That's the way it should fall out. AR is about building the relationships, but ultimately it's your website where you need to concentrate. It wasn't always that way, but that's another story 😇

3) and 4) Some of my closest friends I met in AR. I'm always coming back to reengage.

Your website is fantastic! Job VERY WELL DONE. I wish you the best. 

Mar 31, 2022 11:00 AM
Aura Alex

Mimi Foster, I just incorporated your suggestions on my profile. You have made my day! 😃 Thank YOU!

Mar 31, 2022 11:21 AM
Jerry Newman
Brown Realty, 210-789-4216, - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Nice looking entry for this challenge. I just saw this contest and it appears that I have a lot of work to do as I have been AWOL from the Rain for some time now. Thanks.

Apr 04, 2022 07:47 AM
Aura Alex
Seattle, WA
Retired Real Estate Pro

Hello, Jerry Newman; thank you for being here and commenting. It's never too late to update the signature. Please shout out if you need help. There's plenty of support for this effort. Good luck to you!

Apr 04, 2022 09:00 AM