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Advice for a New Home Stager

By
Home Stager with Lionheart Home Staging, LLC
Dear Kristina,
I found your website and would love to talk with you about the opportunities of becoming a home-staging consultant. I am looking for any advice you can offer.
Paige, MN


Dear Prospective Stager,
You would be surprised at how many emails I receive regarding this topic. Home staging is definately an exciting business to pursue! You are able to use your creative juices to transform hopelessly, dull spaces into amazing rooms with volumes of style! However, I would do you a disservice if I did not provide a full description of this business.

The best advice that I can give you for entering this business is... be prepared for VERY hard work! Home staging as a business versus staging as a hobby requires more than just talent as you may be suspecting. The first thing to consider is education: who, when, where?

Then there are the questions of insurance, marketing, online development, inventory, storage facilities, pricing, etc. These items, however, pertain to any type of self-starting businesses. It does take a tremendous amount of passion to build a staging business, to handle success, and persist through the hard times.

 

If you are willing to sacrifice time, money, and a few broken finger nails... then welcome to the wonderful world of home staging! Thank you for your inquiry, and I wish you all the best! Kristina

Visit "Ask a Home Stager... 'Dear Kristina'" for more excerpts on pressing staging questions.

KFM Staging & Design, a Minnesota home staging company, has been creating "First Impressions That Sell" in the Twin Cities for over a decade. Visit our website for more home staging tips. To submit your question, contact Kristina at kristina@kfmstaging.com.

KFM Staging & Design
 
"Creating First Impressions That Sell!"
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Comments(8)

Elayna Fernandez
the Positive MOM - Fort Worth, TX
BE Positive and You'll BE Powerful!

Really great way to let people know the value of your profession. Thank you for the post.

Jan 04, 2009 12:14 PM
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
Room Solutions Staging, Portland OR - Portland, OR
"Staging Consultations that Sell Portland Homes"

Excellent post for Wannabees and Newbies, Kristina, thank you.  Too often people just watch a TV show on Home decorating or staging and think it's all glamour ... as you've so well indicated, NOT SO. 

Post is featured in the Real World Home Staging for Newbies Group.

Jan 04, 2009 01:11 PM
Tanya Venable
Orlando, FL
SEO, Mobile SEO, and Internet Marketing Consultant

Kristina, great post! I think there is alot more to a staging business than people realize. Yes it is definitely hard work.

Jan 04, 2009 03:40 PM
Anonymous
John

Very good information for newcomers to home staging! I think people that are new should also check out this real estate company called Taylor Morrison, they can help people learn about home staging, they also have a cool new contest anyone thats interested can enter. here's link: http://snurl.com/9ht46

Jan 06, 2009 01:51 AM
#4
Anonymous
Margie Gregori

Excellent information Kristina. As I reflect on 2008, and the accomplishments of MG HomeHighlights, Inc.,
( http://www.mghomehighlights.com ) I’ve come to realize how blessed I’ve been to have had such wonderful clients. These people gave me permission to creatively give their home a new look, and allowed me to do what ever it took to give the ultimate appeal to their home. My goal for 2009 is to continue to honor the homes that I am privileged to stage, and to be ever so grateful for every client that entrusts in my services.

Jan 06, 2009 03:50 PM
#5
Cindy Bryant
Redesign Etc. Home Staging - Houston, TX
"Houston Home Staging Pros"

I get these daily, people just don't understand the business side of it.  I sure didn't. 

Jan 06, 2009 04:01 PM
Susan Peters
Dove Realty Inc. - Seattle, WA
The Better it Looks the Better it Sells

Hi Kristina,

Excellent post but I have to take exception with one point. A few broken nails? I haven't had long nails in the last 20 years! LOL.

Jan 06, 2009 04:12 PM
Vivian Chen
One Two Six Design - Mountain View, CA
One Two Six Design - Home Staging

your post is right on!! having passion is indeed very critical. and since we are in the service industry, we all had to learn how to work with different kind of clients, that might be a bit tough sometimes...

Jan 12, 2009 06:58 AM