It's the time to pay thanks and what better way for real estate professionals to become actively involved in their communities than to put the power of social media marketing to a charitable use online? Today I am going to use the GiveNGoble Campaign to illustrate how you can use the power of social media and your local business connections to power a local charitable online marketing campaign. The Give'n'Gobble Campaign is Sherwood Oregon's annual 5Krun/walk and 10K run on Thanksgiving. … (14 comments)
social media: Building A Real Estate Community Means Growing Your Internet Presence
- 10/31/09 05:41 PM
Building A Real Estate Community Means Growing Your Internet Presence Real Estate professionals are savvy to the fact that the majority of their consumers are online shopping for homes. Now with the expansive presence that real estate professionals can have online through various forms of social media marketing and content strategies like blogging they can take a proactive role in engaging with consumers online. Some real estate professionals question the viability and productivity of time spent prospecting, selling, and marketing online. What they do not see is that at its core adding an aggressive online marketing strategy that is focused, … (84 comments)
social media: Michael Jackson, Social Media Gluttony, and Wall-E
- 10/13/09 10:48 AM
Michael Jackson, Social Media Gluttony, and Wall-E Today I was reading a newsletter from Social Media Today that warned about the risks of overusing social media, with quite a brilliant comparison made to Michael Jackon. Social Media Gurus who rise to the top must be careful that their transparency, position, and influence does not disengage them from their audience And isolate them...... At least that is what I got out of the analogy. The article was prompted by a post that Jason Baer wrote, "Let's Stop Swooning Over Social Media". I applaud this post for its spot on appraisal of what … (15 comments)
social media: Social Networks~Go Viral with Your Blog In All the "Unusual" Places
- 09/15/09 01:48 PM
For those bloggers who are working diligently on consistently creating good content you deserve a reward. Reward yourself by stepping up and out of the usual places and seeking your consumers where they are active and willing participants. Extend your reach beyond Twitter, Facebook and Linked In by engaging in networks where consumers, bloggers and local businesses build relationships. I will give you fair warning, these places may be "unusal" as they are not networks and platforms of the unusual real estate suspects.
Social Networks~Go Viral with Your Blog In All of the Unusual Places
1. (B2C)-Make Money … (27 comments)
social media: Real Estate Brokers Move That Bus
- 08/27/09 09:15 AM
Real Estate Brokers Move That Bus These are my common sense observations. I will not riddle this post with statistics and reports. Today I am writing purely from a marketing and a consumer perspective. I am gonna dish from the,
What You See Is Not What You Should Get
Angle
From A Marketer's Lens What I see across the internet on the real estate front is a great divide between the "In the Know" and the "Do Not Know/Scared To Know" professionals. It is clear that professionals with multiple websites or one strong website portal, blog(s), flickr accounts, … (51 comments)
social media: Open Discussion: Who Is In Your Social Stream on Facebook?
- 08/25/09 05:39 AM
Open Discussion: In Your Social Networks Who's In Your Social Stream? A question for those of you who use Facebook. Who do you allow into your conversations on your Facebook Profile Page (not your Business Page)?
The reason I ask this question is simple. One of the most recent upgrades on Facebook allows users to group their Friends on Facebook into lists. You can then post certain topics to all of your lists or segregate your posts by lists. Sooo.....is this being social? I understand the need for privacy on certain topics, but then why posts these on Facebook? Seriously. … (10 comments)
social media: A Blogger's Lullaby
- 08/18/09 04:31 PM
A Blogger's Lullaby Now I lay me down to sleep I pray my soul some ease and peace My thoughts running 200 miles an hour'Cause after all I am a blogger I am prepared for that last "quick thought" Got my Pad of paperMy penAnd my bottle of water Okay almost ready to pull up the covers Oh man...I meant to read that post that was tweeted on twitterAnd the house is so quietIt will just take a few minutes AND then 10 minutes later a link about a "new 2.0 tool" Embedded in that damn postNow it's an hour … (8 comments)
social media: There's A Place for EVERYONE on Twitter
- 07/24/09 11:49 AM
There's A Place for Everyone on Twitter If you enjoyed this post about Twitter, then check out these posts about Social Networking, Stealing Bases Won't Hit It Home Everytime with Social Newtworking and Blogging Twitter Keeps Me In Check. It's Like That and That's the Way It Is Easy Like Thursday Morning. Inspiration Courtesy of Twitter Subscribe to Blogging In The Rain, A Real Estate Marketing Blog … (7 comments)
social media: Stealing Bases Won't Hit It Home Everytime with Social Networking and Blogging
- 05/29/09 04:57 AM
Stealing Bases Won't Hit It Home Everytime with Social Networking and Blogging You can hit it home consistently with social networking and blogging but in order to do this you gotta trackback to the beginning. Yup most bloggers need to square right up at home plate again look the pitcher dead in the eye, and suhhhhwing dead center to hit that ball over the fence. Many bloggers and social networkers aim to run the bases, maybe getting a client here, a client there, connecting with a new associate for referrals and it all seems good. These folks are running with … (16 comments)
1. Instant Gratification I am a mom, so "me first" takes back seat many times. When I come online to work my needs get to be front and center. I can almost always get instant gratification. If I need to research something I can boot up my computer, open my browser, do a Google Search and I am good to go. Sometimes I can research my topic on Amazon.com and it will let me read the book instantaneously. Amazon.com ALWAYS has my back and I love reading the reviews … (12 comments)
social media: Consider Online Quizzes In Your Marketing Strategy.Your Inquisitive Nature Can Be A Viral Business Building Favor
- 04/03/09 03:02 AM
Consider Online Quizzes In Your Marketing Strategy. Your Inquisitive Nature Can Be A Viral Business Building Favor Online Marketing requires an inquisitive nature to make sure you are on target and relevant. It takes an inquiring mind to make sure that you are having two way conversations and engaging readership, prospects, and customers in a web 2.0 world. How's your natural tendency for Q and A----do you scamper in the other direction or do you gravitate toward engagement? Q and A is a great link building, viral market campaign strategy that can bring you prospects, readership, and Google Juice if … (33 comments)
It's Not a Crapshoot. All Generations Are Online Learning how to market with social media and blogging for future generations- "aging' Gen Y home buyers and sellers and their predecessors, Generation Z, is important because they are learning to use the tools and medium of the internet as a matter of course. Their lifestyles mandate the use of these tools, just like my generation, Generation X, used cordless phones and became fans of MTV. That's the way life goes. As real estate professionals your clients … (11 comments)
social media: A Social Media Exercise on Hump Day
- 03/25/09 03:27 AM
A Social Media Exercise on Hump Day I've been inspired by this post, "The 22 Step Social Media Marketing Plan" from blogger Peter Kim written last November. Kim cites 22 examples of social media marketing methods and the corporations who are using these online methods. Since the 1,000,000th blog post has been announced on Active Rain I thought it might be fun to look through my blog to find examples of different social media marketing. I found a few, Social Media Madness for Real Estate Professionals Blogs My 2008 Blogging Revelation: Blogging to Consumers Opened My Eyes Conversations Are for Everyone … (8 comments)
I started blogging nearly 2 1/2 years ago for a real estate internet advertising company after having worked online since 2000-2001 helping real estate agents market themselves. Although blogging was a bit intimidating to me, the more I read and commented on other blogs the more comfortable I became with my own writing voice. After months of writing, researching and topic hunting I turned onto a path on my journey where my mind was filled with visions of blog posts … (17 comments)
social media: Travel the Worldwide Web. Answer A Few Simple Questions Online Where Consumers Ask
- 03/13/09 09:05 AM
Travel the Worldwide Web. Answer A Few Simple Questions Online Where Consumers Ask Inquiring minds are coming on the internet in increasing numbers to ask questions and get answers. Here are some staggering statistics from Hitwise's March 2008 Report, U.S. Visits to Question and Answer Websites Increased 118 Percent Year-over-Year Yahoo! Answers receives 74 percent of all U.S. visits, U.S. Visits to a Question and Answer site increased 118% from March 2007 to March 2008. U.S. Visits to a Question and Answer site increased 889% comparing February 2006 to February 2008. Females accounted for 52 percent of all the U.S. visits to … (14 comments)
If you enjoyed this post then you will enjoy, Conversations Are For Everyone Conversations Are For Everyone, Round 2 We've Only Just Begun To Blog Subuscribe to Blogging In The Rain, A Real Estate Marketing Blog
… (11 comments)
social media: 100 Years Later Dr. Seuss Provides Lessons on Blogging, Social Networking, and the Passion of Life
- 03/02/09 09:51 AM
100 Years Later Dr. Seuss Provides Lessons On Blogging, Social Networking and the Passion of Life Did you know that Dr. Seuss's (Theodor Seuss Geisel) first Children's Book, And to Think That I Saw It on Mulberry Street, was rejected 27 times before being published by Vanguard Press. This celebrated author went on to become a famous children's author whose works have withstood a century's time. Dr. Seuss's literary collection is a lesson in blogging, social networking, and the passion of life if you're willing to listen. A lesson on the current economic climate " I have heard there are … (71 comments)
social media: Feelin' the love on the rain...thanks guys
- 01/29/08 07:17 AM
I joined AR over a year ago, but did not become involved in networking and blogging until a few weeks ago. I am so pleasantly surprised with the community I am finding within AR that I just had to write about it. I love the comments I am receiving on my blog posts. Most of the blogging community on AR seems to try to stay in the positive, and the comments are always uplifting. I am always happy when I get notified in my inbox of a new comment because I know it will be informative or encouraging. That is the best … (19 comments)
Related Links:
Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant
How to Use the Power of Social Media and Local Businesses to Fuel a Local Charitable Online Marketing Campaign 
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