I think I may need to send a fellow Realtor a thank you note, or at the very least an appreciative smile. This particular gentleman has been absolutely fantastic for my business. This morning, I received my 5th buyer client in less than 2 months from this lovely man.
I am pretty certain he isn't doing it on purpose. It is always the same story, the prospective client calls me a bit frustrated that they can't get him to return a phone call, or he didn't seem to really listen, or he was at his other job every time they called.
His firm does a good bit of marketing, but marketing only gets an agent so far. It doesn't seem to matter how fancy your portrait, how glossy your ads, if you don't meet the needs of the clients!
He may capture them initially, but thankfully he sends them over to me:). He is becoming one of my better marketing tools, at NO COST:)
It is a true testament to the absolute necessity of "doing what you say you are going to do". It seems so simple to me. Just return a phone call, an email, or send them the package you promised! Is it really that difficult? Must be.
The prospects are always extremely frustrated. They just wanted answers to the questions they had asked. They just wanted him to do what he (and his firm's marketing) promised would be done.
I am proud of my marketing. It has proven effective as well; however, I am more proud at my ability to engage those that need my help. I am proud that my team is dedicated to true, professional service.
When a buyer/seller requests answers or information from my team, not only will they get it, we go above and beyond. We put more energy into our service, than our portraits. Our clients are simply our priority.
So thanks, Mr. Realtor. You are doing a fantastic job:)
Cherimie, 
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