What I'm reading Now

Real Estate Agent with Central Metro Realty 568764

February 2, 2011

Since the weather outside is frightful and my husband is watching a Duran Duran documentary on VH1 Classics, I've had a few hours this afternoon to hit some books that have been on my nightstand for awhile.

I'm currently reading:

"Birthing the Elephant" by Karin Abarbanel and Bruce Freeman.  The subtitle of the book is "The woman's go-for-it! guide to overcoming the big challenges of launching a business".  So far I've taken two big ideas from it and I'm only a quarter of the way through.  The first idea is that you shouldn't let "naysayers derail your business".  I know that's pretty basic but sometimes things that people say to me cut a little too deeply.  The book's advice is not to ignore creative criticism but don't put it front and center either.  The second idea is the concept of "swapping brains for bucks".  I love this idea, the basic concept is that for everything that costs a lot of money to implement there is a lower cost solution that you can come up with if you spend some time thinking about it.

"Medium Raw" by Anthony Bourdain.  Mr. Bourdain is outrageous, over the top, and generally unpleasant.  That said nobody comes to the point quite like Anthony Bourdain.  If you're a fan of "food porn" like I am, it's fun to read Bourdain just to see him skewer everything from the Food Network to his friend Mario Battali, and to live vicariously through someone who against all odd survived to the ripe old age of 55 and became an unlikely celebrity in the process.

"Guerrilla Marketing Attack" by Jay Conrad Levinson.  This book is about six years old now and I'm just dabbling with it, but I like to pick up some of the older books because you can tell which of their tactics have stood the test of time and which are just a fad.  So far the big take away from the book is the seven word credo "commitment, investment, consistent, confident, patient, assortment and subsequent."  Essentially this credo is just a reminder to stick with your plan and ride it out.

I've also got the following magazines on my bedside table, "More", "Real Simple", "Better Homes and Gardens", "Traditional Home" and "Architectural Digest".

Reviewing my list I'm left with two realizations, 1.  I just may have ADD and 2.  I think I need a Kindle so it won't be so obvious that I have ADD.

Have a productive and enjoyable last few weeks of winter because the groundhog says we're getting an early spring.


Posted by

Tamara Elliott-Deering, Realtor, SRES

Central Metro Realty

512-629-3090, tamara@tamaradeeringrealtor.com


Comments (5)

Judy Klem
Transition Stage LLC - Shelton, CT
Home Staging, Senior Move Management, Fairfield/New Haven counties

Hi Tamara - Well, I don't think you have ADD. Maybe you just don't hang out with others who have the reading addiction!!  I'm usually reading one or two fiction books, several magazines, and several inspirational books/articles - business, personal growth, etc. - at a time. epends on my mood and how much time I have which one I'll pick up at any given time. Maybe we should start a book addictions lovers group?!?

I like your list. I'll have to look at "Birthing the Elephant" as it sounds like it's got some really good things for me to learn.

Feb 02, 2011 10:17 AM
Tamara Elliott-Deering
Central Metro Realty - Austin, TX


Thanks for the support.  Since AR is based in Seattle I bet a book lover's group could be a hit.  Have you ever started a group before?  I'll read up and get one started in time for the weekend.  If no one joins I'll be able to console myself by thinking that they were too busy reading to join a new group.


Feb 02, 2011 10:22 AM
Navona Hart
Real Living Cornerstone - Farmville, VA
Selling the Best Properties in Central Virginia

I was a member of a book group, but they didn't take it seriously enough for me.  I also have a bunch of things going at the same time.  It is better that way for me, I don't get bored.

Feb 02, 2011 11:58 AM
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

Tamara, the book sounds like a good read although the title is a bit of a turn-off for a guy.

Feb 02, 2011 02:41 PM
Tamara Elliott-Deering
Central Metro Realty - Austin, TX


I was thinking about joining a book club but the one at the library disbanded and we don't seem to have one in our town. 

Bob, I'm sorry but since I'm not a guy I'm not offended.  In fact, I probably picked it up because of the title, anything that grabs attention I guess.  Maybe we should keep that in mind for our marketing, actually do two sets,  one for the guys and one for the girls, same content just change the pronouns and the subtitle and see if we get more hits.


Feb 02, 2011 11:00 PM