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Luxury Real Estate Marketing: California's Best Luxury Real Estate Markets: Santa Ynez Valley

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Services for Real Estate Pros with Napa Consultants DRE00893924

This is a blog series on the the Best Luxury Real Estate Markets in the USA. Please let us know if you think we should include YOUR marketplace in this series. CONTACT US

For those of you who wish to escape the intensity of the city and enjoy a quieter, more relaxed, simpler life with a graceful pace reminiscent of the 1950’s, the magnificent Santa Ynez Valley, in California’s Santa Barbara Wine Country, is the place for you.   We asked some of the top luxury real estate marketing professionals in the area to tell us what they loved about their marketplace. Here is what they said. (Be sure to click on the agents' names to view their Featured Properties)

The approach to Santa Ynez Valley from Santa Barbara via Route 154 is breathtaking! As you descend into the Valley from the Sam Marcos Pass in the mountains, to your right is the grand Lake Cachuma that hosted the canoeing and rowing events of the 1984 Olympics in Los Angeles.  According to Marilyn Elam, numerous clients have told her, when they first arrived in the Valley, “I thought I would have to go to Idaho or Big Sky Montana to find such expansive untouched physical beauty".

Lake Cachuma

Some of California’s finest equestrian estates, private farms and ranches can be found in the Santa Ynez Valley. Many estates have their own vineyards. Claire Hanssen said, “With our ideal climate, many people are attracted to the Valley simply because they can grow their own sustainable produce, or their own feed for horses or cattle”.  

“Tourism has allowed the wine industry to flourish in the area”, says Rich Condit.  “It also helps to have many fine restaurants in the area such as Vineyard House (regional rustic American cuisine in a charming 100 year old Victorian home), Grappolo (Italian), Petros (Greek) and The Brothers at Mattie’s Tavern that is housed in one of Santa Barbara Wine Country’s most cherished buildings”.  Located in Downtown, Solvang, Root 246 was created by the world-renowned celebrity chef, Bradley Ogden. It offers a full menu of his signature farm-to-table cuisine, and one of the most extensive selections of local wines.

Many of the California Central Coast wines rival the best of Napa and Sonoma, to the North, above San Francisco. If you like guided tours, you can follow the wine trail that features the wineries in the movie "Sideways" or just explore on your own.  For example, Laura Drammer pointed out that Kaena Winery is opening a new tasting room in Los Olivos.  They produce just 500 cases each year, focusing on Grenache and Syrah wines. In Hawaiian Kaena means “potential for greatness”.

According to Carey Kendall, “international buyers compare the topography of the Santa Ynez Valley to parts of Northern Italy and Southern France and appreciate its proximity to Santa Barbara, ‘the jewel of the West Coast’ (also known as the ‘American Riviera’)”.  Sharon Curries is seeing an upswing in interest from foreign buyers, “particularly from Canada, Spain and Malaysia”, she said.

Suzy Ealand believes that, “The wide open space and the temporal climate is conducive to easy living here with less chaos than larger towns.  The Valley provides a smaller community feel where everyone can know each other”. Yet, Santa Ynez Valley is a place where privacy is respected, a place where the rich and famous can live and enjoy the country lifestyle without the fanfare of the big city.

The schools in the Santa Ynez Valley are among the top in the County. And, they are safe. Marlene MacBeth, a resident for 32 years who partners with her husband Dave, mentioned that it was a great place to raise her family. “Living here is a throwback to pre-9/11 days; kids still walk home from school or ride their bikes. They get individual attention and parent involvement in schools is extensive”. Micah Brady, the younger half of a father & son real estate team, grew up in the Santa Ynez Valley.   He said, “The classes are smaller; it is like being in a private school”.  

Thirty minutes from the Santa Barbara Airport and just two hours north of Los Angeles International Airport, this “hamlet in the hills”, as Patty Murphy refers to it, “is a cosmopolitan village with its roots in the soil”.  Whether it is farming, growing apples, ranching, producing your own wine or sending your kids to great schools that draw you to the Santa Ynez Valley to live, ultimately, it is the quality of life and sense of genuine community that will make you feel like this is home.

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WE SPECIALIZE IN
STRATEGIC BUSINESS DEVELOPMENT FOR
LUXURY REAL ESTATE,
FINE WINES & PHILANTHROPIC EVENTS

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Comments(12)

Michele Miller ~ REALTOR®, LMC, HSE, CHS, SRES, CMRS
ERA Key Realty~Worcester County Realty Group - Worcester, MA
'Helping You Make the Best Move"

Looks like a nice place to retire Ron and Alexandra!

Beautiful pics!

May 23, 2011 06:43 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Michele,

Thanks, we have no intention to retire ever.  We love what we do and we have NOTHING  to retire from.  This is an active community full of life, agriculture, wine and horses. A

May 23, 2011 07:12 AM
Norma Toering Broker for Palos Verdes and Beach Cities
Charlemagne International Properties - Rancho Palos Verdes, CA
Palos Verdes Luxury Homes in L.A.

Alexandra - But of course you need to include the Palos Verdes Peninsula as a luxury market in Southern California.  Everyone knows about Beverly Hills and Malibu but Palos Verdes is a well-kept secret for low profile luxury lovers.

May 23, 2011 08:23 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Norma,

We will be getting in touch with you...we agree that PV is one of the best kept secrets of Southern California, and we definitely are willing to cover it. A

May 23, 2011 09:06 AM
Toni Weidman
Sailwinds Realty - Trinity, FL
20+ Years Selling Homes in New Port Richey, FL
Looks like a great place to live, Alexandra.
May 23, 2011 09:27 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Toni,

We were tempted when we decided to move back down to the Central Coast, however, we already had the vineyard and country experience in Napa, so we decided on the beach, and we are about 45 minutes from this lovely valley and wine country. A

May 23, 2011 09:55 AM
Judi Boad
ACCURATE REALTY GROUP - Seattle, WA

Hi Alexandra~ I love how you say you have nothing to retire from! Now that, is living the dream! 

May 23, 2011 11:10 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Judi,

I am and I am with the perfect person to do it with.  I am so blessed and grateful every day.  A

May 23, 2011 12:39 PM
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Flower Mound, TX
Selling Homes Changing Lives

Ron & A,

You are the most interesting couple on AR. I love how well you write your posts. You have such a positive attitude and you look like you're very much in love with each other and life. You appear to reap without complaint. You have to be the most popular Real Estate Consultants for selling luxury homes and property.

Santa Ynez Valley looks like a great place to live and visit. I am wishing you much success.

Patricia

 

May 23, 2011 04:32 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Patricia,

Thank you so much for your kind words, we appreciate them.  If you ever come out this way, please let us know.  We will be happy to give you tips and take you out for lunch.  All the best, A

May 23, 2011 05:13 PM
Sondra Meyer:
EXP Realty, LLC - Corpus Christi, TX
See It. Experience It. Live It.

Santa Ynez Valley sounds like a delightful place to live.  I like how you, almost seamlessly, combined the comments of various professionals to create a wonderful picture of the area.   

Take care,  Sondra

May 26, 2011 07:45 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Sondra,

Thank you for the compliment.  We respect the agents who really know and speak to their marketplace.  We just got back from Santa Ynez, and it is so serene and beautiful. A

May 26, 2011 09:16 AM