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What's the Difference Between DOMM and DOMP in the Northern VA MLS?

By
Real Estate Agent with Long and Foster Real Estate VA License # 0225089470

What's the Difference Between DOMM and DOMP in the Northern VA MLS?

If you have ever viewed a listing online that came directly from the Northern Virginia MLS (proper name is the Metropolitan Regional Information Systems,) then you have probably wondered what in the world DOMM and DOMP mean and why they are different numbers sometimes.

DOMM (Days on Market MLS) is the number of days that the property, with that specific MLS number, has been active on the market.  

DOMP (Days on Market Property) is number of days that property itself has been active on the market, even with different MLS numbers, within a span of ninety days of it first being entered into the MLS.

Why are there different numbers to track marketing time?  Well, believe it or not, some agents will remove a listing after the DOMM has crept up to a level they feel may be stigmatizing the property.  Therefore, they will re-enter the same property again into the MLS and get a different MLS number for the new listing.  However, the DOMP keeps track of the marketing time, as this is a trick the MLS has become accustomed to and leads to inaccurate facts which could negatively impact consumers.

There may be legitimate reasons to take a home off the market and relist again, like hiring another agent, but those reasons don't mean you haven't attempted marketing your property, which is why DOMP exists.  Consumers deserve an accurate representation of true marketing time for listings.

 

Comments(9)

Susan Haughton
Long and Foster REALTORS (703) 470-4545 - Alexandria, VA
Susan & Mindy Team...Honesty. Integrity. Results.

I have also heard of agents who will relist a property with a long DOM at a lower price, bingo, it sells, and the agent claims it "sold in 3 days" - uh, yeah, after you lowered the price and relisted.  A little shady in my book. 

Jun 23, 2014 09:20 AM
Elizabeth Weintraub Sacramento Broker
Elizabeth Anne Weintraub, Broker - Sacramento, CA
Put 40 years of experience to work for you

Wow, they make you wait 90 days? In Sacramento, it's only 30 days and it's a fresh new start with zero days. Of course, on a short sale, sometimes I take them off the market every 30 days and put them back as a new listing. The only thing that grows longer is the days on the commulative back end, kinda like the photo of Dorian Gray up in the attic because it doesn't matter how many times I do it, the back end just grows and the front end is fresh and clean.

Jun 23, 2014 09:47 AM
Cindy Jones
Integrity Real Estate Group - Woodbridge, VA
Pentagon, Fort Belvoir & Quantico Real Estate News

Agree with Susan that far to many agents withdraw a property and then re-list it immediately with a lower price.  For marketing purposes they say they sold the property a list price in just a few days.  Selling a property at $500,000 when it was originally listed at $575,000 and withdrawn 3 times isn't quite full price in less than a week in my book.

Jun 23, 2014 11:30 AM
Coral Gundlach
Compass - Arlington, VA
Real Lives. Not Just Real Estate.

Remember when it was 6 months?  I can understand refreshing a new DOM with a big price reduction to get attention (although I've only done it once in 10 years).  But claiming that was the original price and that you sold it in the new MLS # of days?  That is misleading for sure.

Jun 23, 2014 11:40 AM
Marshall Enterprises
Marshall Enterprises - Saint Michael, MN
Antiques, Lawn Care, and Trashouts

I have heard that some of the agents were tricky like that, but Minnesota also shows Cumulative Days on Market.  Pretty much the same thing, Chris Ann.  Nice to inform your clients and audience!

Jun 23, 2014 08:45 PM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Susan:  Shady and setting an unrealistic expectation for future sellers.

Elizabeth:  I don't think consumers pay attention to MLS numbers, just days on market, so waiting ninety days really does make it have to be worth taking it off.

Cindy:  No.  Of course, the reasonable marketing would be to say, "Sellers wanted X, dropped to Y, ended and Z and got it sold."  Sets you up to get sellers that are reasonable from day one.  Of course, agents like this get the unreasonable clients they are fishing for with misleading advertising.

Jun 24, 2014 06:15 AM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Coral:  It is misleading and probably a violation of the C.O.E. at the least.

Ron:  Always doing what I can to make navigating this world a bit easier.

Jun 24, 2014 06:16 AM
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

I just don't see how agents think they're fooling anyone with the 'sold in 3 days for full price' nonsense when any agent performing routine review can see that the property was re-listed 3 times and price reduced 10 times. It is at very best puffing up a huge hairball and at worst a violation of COE 12.

Jun 25, 2014 02:02 AM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Candice:  It's definitely not something an agent who is truly confident in their abilities needs to do.

Jun 25, 2014 02:36 AM