Tips For Selling Your Home In The Winter

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As the cold weather and snow settle in some sections of the country, it might create a challenging scene for a lot of home sellers. Winter is traditionally one of the harder times of year to sell a house.

Below are some basic but important tips for selling your home in the winter.

Increase The Attractiveness Of Your Home

The first impression is important when attempting to sell a house. Ensure your home has incredible winter curb appeal when a home buyer visits. The buyer should feel comfortable and experience an impression of a good appearance, which is evident as soon as they arrive at your home and look at it from the street.

You can lighten up your home by setting gazing globes, orbs, or another colorful winter outdoor decor in and around gardens. You should make sure the leaves are raked, the garden is mowed and bushes pruned, especially the ones that may contain dead flowers.

If there is snow or ice on the ground where you are, be sure to keep the driveway and sidewalk clear. The last thing you want is for a buyer to slip and fall before they even get a chance to look at your home.

Include A Festive Touch

Make your home as welcoming as possible. There is no reason for not having a holiday embellishment: a lot of home buyers will like this festive feeling. Try not to go overboard though. An elegantly decorated tree and pine or cedar-scented candle or a reed diffuser could be enough. Make sure to remove excess furniture so the rooms don't look excessively cramped.

Prepare For The Cold Weather

When you are selling your home during the winter, home buyers will want to be sure your HVAC system was well maintained and want to know that the windows in your home are well insulated. It's vital to change the air filters and weather-strip the windows and doors if you don't want the home buyers to be uncomfortable while they view your home.

Do not be afraid to turn your heat up too. Making sure home buyers are comfortable while they go through your home is key.

You may want to consider having your chimney thoroughly cleaned and checked if you have a fireplace. In case you want to do it all, you can make windows and doors more energy-efficient or replace your entire HVAC system if you have had it for quite a while.

Showoff Rooms That Are Attractive To Buyers In The Winter

Game rooms, exercise rooms, heated garage/workshops, etc. will be particularly welcome in an area with cold weather. Remove all non-contiguous items to clarify the purpose of the room, and ensure your real estate agent talks about the rooms while presenting the house to potential buyers.

Ensure The Interior Is Warm And Welcoming

The greatest positive psychological impact can be accomplished if the interior of your home is warm, inviting, and focused, especially when it's cold and gloomy outside. To accomplish this effect without spending a lot of money, you can start by decluttering the house. Ensure that anything that needs to be fixed or any home renovations are completed in advance. Serve baked cookies or brownies to make the buyer feel right at home.

Display Your Home From Its Most Beautiful Side

If you are concerned that home buyers will not be able to envision your home in a different season, you can post a photo of your home during the summer. This enables home buyers to picture how the property looks throughout the year. This could really help the home buyer envision your house, even when the weather is gloomy outside.

Winter Home Maintenance

Ensure all repairs have been done before selling your home. Make sure gutters are clear and secured, the same goes for all exterior doors and windows. Make sure windows and doors are in perfect working condition, well adjusted, and properly sealed to keep winter elements from getting in.

Remove Personal Items

Move personal items, such as family photos and kids' toys, into storage. When buyers walk around your home, they should feel like they are taking possession of the place. If your personal belongings are distributed in each room, it will detract from that feeling. Truth be told, they may feel like they are invading your privacy.

Provide Detailed And Specific Information

Home buyers will ask a ton of questions when they visit your home. So, you must be ready to answer everyone. Since you will not be at the showing, your real estate agent will be able to help you get that information to the buyers. If you are including other items with the sale of your home, be sure to inform the buyers about the value of those items.

Summing Up Tips For Selling Your Home In The Winter

It might be more difficult to sell your home in the winter real estate market, but there are also fewer houses competing for home buyers. That is why it is so important that your home stands out from the competition.

Additional Winter Home Selling Resources:
Why Curb Appeal Is Important In The Winter
Wait Until Spring Or Sell In The Winter? via Amanda Davidson
Top Benefits Of Selling Your Home In The Winter via Joe Boylan
Best Winter Real Estate Articles For Buyers and Sellers

About the author: This article on Tips For Selling A Home In The Winter was written by Luke Skar of As the Social Media Strategist, his role is to provide original content for all of their social media profiles as well as generating new leads from his website.

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Comments (13)

Bill Gassett
RE/MAX Executive Realty - Hopkinton, MA
Metrowest Massachusetts Real Estate

Excellent advice Inlanta Mortgage - Madison 

Feb 14, 2019 08:53 AM
MadisonMortgageGuys .com

Thanks very much Bill Gassett. With all of the recent snow around the country, it seemed like the perfect time to post this one!

Feb 14, 2019 09:31 AM
Amanda S. Davidson
Amanda Davidson Real Estate Group Brokered By Real - Alexandria, VA
Alexandria Virginia Homes For Sale

Inlanta Mortgage - Madison this is very timely, homeowners who are planning to sell during the winter months would be wise to check this article out. We're expecting a little snow this weekend!

Feb 14, 2019 12:00 PM
MadisonMortgageGuys .com

Thanks very much Amanda S. Davidson. We're expecting a few inches of snow this weekend as well. So ready for spring!

Feb 14, 2019 01:29 PM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Who can argue the "festive touch"? Unleash that and more

Feb 15, 2019 07:04 AM
Wayne Turner
Turner Real Estate Group - Mandeville, LA
"The Only Name You'll Ever Need for Real Estate"

Great tips! 

Feb 15, 2019 07:44 AM
Sharon Paxson
Sharon Paxson, Realtor® EQTY Forbes Global Properties - Newport Beach, CA
Newport Beach Real Estate

Excellent advice for selling during the winter months Inlanta Mortgage - Madison! We don't have extreme weather, but we have had a LOT of rain here!!

Feb 15, 2019 10:10 AM
MadisonMortgageGuys .com
MadisonMortgageGuys - Oconomowoc, WI
Your local mortgage company serving 47 states!

Richie Alan Naggar Haha, thanks so much for noticing "festive touch." The phrase fit so perfectly in the article!

Wayne Turner  Thank you, very much appreciated! 


Sharon Paxson Thanks for the comps! Let me know if you ever want to trade winters. I would be happy to see it raining right now :-)

Feb 15, 2019 10:19 AM
Debra Leisek
Bay Realty,Inc Homer Alaska - Homer, AK

keeping the ome warm is so important in more than one way but people dont always get that!

Great Tips for winter selling!!

Feb 16, 2019 01:00 AM
Sham Reddy CRS
Howard Hanna RE Services, Dayton, OH - Dayton, OH

Great tips, thanks for sharing!

Make your home as welcoming as possible. There is no reason for not having a holiday embellishment: a lot of home buyers will like this festive feeling. Try not to go overboard though. 

Feb 16, 2019 04:02 AM
Mary Hutchison, SRES, ABR
Better Homes and Gardens Real Estate-Kansas City Homes - Kansas City, MO
Experienced Agent in Kansas City Metro area

With enough advance notice, sellers can prepare for a winter sale by taking photos of yards, landscaping, patios, etc in the summer when they look their best--and have on display during the winter selling period.

Feb 16, 2019 12:12 PM
MadisonMortgageGuys .com
MadisonMortgageGuys - Oconomowoc, WI
Your local mortgage company serving 47 states!

Debra Leisek so true. Having the home warm and inviting is helpful, at the very least, for winter home selling. I couldn't imagine walking through a cold/dreary home... Thanks so much for the comment and comp!

Sham Reddy thanks very much. I couldn't agree more on the festive but not too festive look. Having a home decorated for the current holiday will make the place feel like home to potential buyers. 

Mary Hutchison, SRES, ABR exactly! That should be on the top of every home seller's list when they know ahead of time that they may be selling in the winter. Not everyone has that advanced notice but if you do, this should be a priority. 

Feb 18, 2019 08:42 AM
Dave Rosenmarkle
Highland Realty, Inc - Fairfax, VA
33 years of providing fully satisfying service!

Great post. Sometimes, stressed-out sellers in a slow winter market overcompensate for the lack of green outside and lose the lean, inviting look by over-decorating inside.

Apr 07, 2019 11:29 AM
MadisonMortgageGuys .com
MadisonMortgageGuys - Oconomowoc, WI
Your local mortgage company serving 47 states!

Thank you Dave Rosenmarkle. Excellent points on over-decorating. Definetely something not to do as a home seller!

Apr 08, 2019 07:05 AM