How To Out-think Your Competition With Strategic Thinking

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Services for Real Estate Pros with Napa Consultants DRE00893924

If you are going to respond pro-actively to the ever-changing world we live in, it is important that you sharpen your strategic thinking.   This will help you to out-think your competition. 

 

Strategic thinking is defined as a mental or thinking process applied by an individual in the context of achieving a goal or set of goals in a game or other endeavor. As a cognitive activity, it produces thought. Wikipedia.  

 

Here are three simple ways to begin your strategic thinking process:

Take time to re-examine your opinions.  Challenge your own premises, and be open enough to admit you may be wrong.  For instance, many real estate marketing professionals are quick to tell you that print advertising is a colossal waste of money.

 

In our research and experience we have found that in some luxury markets, print ads are a strong source of leads for many brokers and agents.  The same is true in some communities with 55+ homeowners.  

 

Some luxury marketers are now beginning their campaigns in print first and online second.  This practice is a more effective way to reach their target market.  Research on the subject also shows that the younger generations are also responding to print ads favorably.

 

Realize that opposing views are not negative views, they are just views. Negative views begin, continue and end with insults. Opposing views is simply a view that does not agree with yours. Read articles or have discussions with people with opposing views.  In practicing this you may glean something you are missing in your thinking, and it may actually strengthen your position.  

 

Take time to recharge your mind and learn something new.   Do something different outside of your routine; adapt it as part of your daily job.  This morning on our early beach walk, we walked to the left rather than our usual choice to the right.  It was a treat as there were tide pools to explore, and also seals and sea lions sunbathing on the rocks. 

 

Sharpen your strategic thinking. Practice these three simple steps consistently. You will find that new ideas will come your way to out-think your competition. 

 

 

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Written by Ron & Alexandra Seigel-

 

CAN YOU STATE HOW YOU ARE DIFFERENT AND BETTER   THAN YOUR COMPETITION IN LESS THAN 30 SECONDS?

 

 

“We help you get to the listing table more often and win listings more frequently!”

 

— Ron & Alexandra Seigel, Managing Partners 

 

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Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. Roy Kelley 07/22/2020 05:08 AM
Topic:
Real Estate Best Practices
Groups:
Luxury Home Marketing
Luxury Real Estate
Luxury Home Agents
Old Farts Club

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Rainmaker
4,935,325
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Nina Hollander what happened in some of the colleges is that the emphasis on the humanities left and was poopooed by those who felt that to get a job, you have get a profession. and a bachelor in liberal arts was not worth. the paper it was printed.  Literature, philosoply, languages were minimezed for science, computers etc.  So then we had an iflux of the MBA's, and as our friend who teaches at UCLA prestigious Anderson school of Business is now teaching those MBA's humanities and liberal arts  in order to hone their management skills and realize that as business people, people matter.  

Jul 21, 2020 12:52 PM #15
Rainmaker
4,935,325
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Kathy Streib I love taking different routes, even when we travel to a  brand new place.  I think seeing things differently enhances the plasticity of our brain, and keeps us young, sane, and functioning.  A

Jul 21, 2020 01:05 PM #16
Rainmaker
971,733
Nick Vandekar, 610-203-4543
Long & Foster Real Estate Inc 610-225-7400 - Devon, PA
Tredyffrin Easttown Realtor, Philly Main Line

Taking time to think is one of the biggest things you can do for yourself. Few people actually do it. Really think, it is hard work, to challenge yourself and your beliefs and consider things from a different perspective. We all avoid doing things which require us to change, so we often avoid it, and continue doing what we have always done because it is easier. Strategic thinking requires us to consider doing it differently, like using video, or just one social media channel but dominating it.

Jul 21, 2020 01:42 PM #17
Rainmaker
4,935,325
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Nick Vandekar, 610-203-4543 We are blessed with friends who have no hesitation to do that with us.  It is really fun to challenge ourselves and come up with new thoughts and ideas.  Not long ago we went through a long discussion that had 6 of us involved in it.   Thank you for your thoughtful comment  A

Jul 21, 2020 03:33 PM #18
Rainmaker
1,351,051
Li Read
Sea to Sky Premier Properties (Salt Spring) - Salt Spring Island, BC
Caring expertise...knowledge for you!

Resilience comes from that "learning something new" suggestion...all good points, but I'd put that one first!!!

Jul 21, 2020 03:43 PM #19
Rainmaker
4,935,325
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Li Read Thank you for your suggestion, we always appreciate them.  A

Jul 21, 2020 08:48 PM #20
Rainmaker
3,408,766
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Alexandra loved this post and if I may add, I have been a Chess Player since I was seven years old... what I learned was be eight to ten steps ahead and view all the options... guarantees a win, Endre

Jul 21, 2020 09:49 PM #21
Rainmaker
3,239,055
James Dray
Fathom Realty - Bentonville, AR
Exceptional Agents, Outstanding Results

Morning Alexandra.

Sometimes it pays to go against the flow, or what is expected.  You'll be amazed on the difference, of course, you and Ron knew that  

Jul 22, 2020 12:52 AM #22
Rainmaker
3,380,913
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Home and Condo Specialists

Learn something new or do something different...I've heard this before Alexandra and it does work. Instead of taking our usual bike ride the other evening, Larry and I turned onto another block...and we liked the view!

Jul 22, 2020 03:48 AM #23
Rainmaker
4,935,325
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Endre Barath, Jr. I thought of using a chess photo, and I could not find one I liked. My father used to play chess with a friend of his who had been a star opera singer in Latvia.  And of course, they listened to opera while playing. I did not learn how to play, but I did learn strategy from both of them...

Jul 22, 2020 07:26 AM #24
Rainmaker
4,935,325
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

James Dray I so agree with you, because most are doing what everyone else does.  A

Jul 22, 2020 07:27 AM #25
Rainmaker
4,935,325
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Larry and Sheila,

We are big fans of discovering the new, and we always come out enriched by the experience.  A

Jul 22, 2020 07:29 AM #26
Rainmaker
582,249
Mary Hutchison, SRES, ABR
Better Homes and Gardens Real Estate-Kansas City Homes - Kansas City, MO
Experienced Agent in Kansas City Metro area

Challenging yourself keeps things fresh!  Discovering something 'new' and being open to ideas, new possibilities, is important.  It's already boring enough being stuck inside so much these days.

Jul 22, 2020 08:16 AM #27
Rainmaker
2,783,557
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

"Take time to recharge your mind and learn something new." 

I like that idea, Alexandra.  I spend about 45 minutes a day studying Spanish.  Learning a new language helps keep the mind flexible. 

Jul 22, 2020 01:06 PM #28
Rainmaker
2,783,557
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

CONGRATULATIONS Ron and Alexandra, on having this blog FEATURED in the Old Farts Club group!  

Jul 22, 2020 01:08 PM #29
Rainmaker
4,935,325
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Mary Hutchison, SRES, ABR Luckily, we had a bunch of work to do, so boredom is at bay, although I have read quite a few books in this time.  A

Jul 22, 2020 01:37 PM #30
Rainmaker
4,935,325
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Myrl Jeffcoat Thank you for the feature, and like you Ron is learning French.  He studies it once in the morning and once in the evening...we are working with a French brand, and he is certain that we are going to go to France to meet with some of executives...A

Jul 22, 2020 01:38 PM #31
Rainmaker
1,082,280
Sharon Alters
Coldwell Banker Vanguard Realty - 904-673-2308 - Fleming Island, FL
Realtor - Homes for Sale Fleming Island FL

Ron and Alexandra Seigel this is a refreshing and challenging post. If we are not evolving, we are becoming irrelevant. The real estate market is fast-paced and always changing. Keep up or get run over! You two are clearly on top of and ahead of the curve in your approach to real estate marketing. 

Jul 22, 2020 07:38 PM #32
Ambassador
2,047,409
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

A simple decision to change the direction in which you are going can yield so many discoveries. What a great reminder.

PS - I'm not finding my patience with AR of late - watching comments time out convinced me to take a break. Hope I can continue to catchup before it happens again. 

Jul 23, 2020 06:50 AM #33
Rainmaker
4,935,325
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Debb Janes EcoBroker and Bernie Stea JD I think many of us are losing patience with AR. I catch it on an off, but not as focused as I was at one time. And speaking of direction downstream is much better than upstream.  A

Jul 23, 2020 01:58 PM #34
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