new tech training: Taking advantage of new technology?
- 09/20/10 09:20 AM
During the last year, I’ve had the opportunity to teach and consult at several market centers and brokerages. In visiting with team leaders and administrators one item kept emerging as a problem. They can’t understand why agents don’t take advantage of excellent technology and systems provided to them, usually free of charge.Technology can be overwhelming to agents. On top of good old person to person lead generation, there are scores of new social media and Internet systems to help their business, many of which look to get into the agents’ pockets for $19.99 per month and up. Most guarantee more listings … (0 comments)
new tech training: Google Analytics
- 06/08/10 12:29 AM
Good morning, Besides working in real estate, I'm a technology consultant for several groups, including a large state agency. Yesterday I was asked whether it was worth it to go to the trouble of putting analytic code on landing and conversion pages. This particular query concerned a foreign language facebook ad targeted at Spanish speaking firefighters all over the globe. So, I rattled off many of the things that google analytics tells us: Where they came from and where they went How long they were on each page Their operating system Their browser Their mobile status and geographic location Their … (6 comments)
Musings about life, homes and real estate in College Station and the Brazos Valley. Subjects include College Station and Aggieland real estate, Brazos Valley and College Station real estate market reports, College Station and Bryan events, and comments and stories about flying and sailing.
During the last year, I’ve had the opportunity to teach and consult at several market centers and brokerages. In visiting with team leaders and administrators one item kept emerging as a problem. They can’t understand why agents don’t take advantage of excellent technology and systems provided to them, usually free of charge.Technology can be overwhelming to agents. On top of good old person to person lead generation, there are scores of new social media and Internet systems to help their business, many of which look to get into the agents’ pockets for $19.99 per month and up. Most guarantee more listings … (0 comments)
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