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Would YOU believe a 'national' weather report?

Reblogger Bill Somerset
Real Estate Agent with Re/Max Realty Group

A great post as a reminder that every real estate market is "local".

What is happening in one market may not be the same as your market!

Original content by Bruce & Mary Smith

 

After reading Tim White's excellent feature entitled Good News in a Bad News Headline about our media and their apparent focus on keeping the public generally upset with bad news about the real estate market throughout this country, a very simple question comes to mind. 

Would anyone believe a 'national' weather report? 

 

Let me say that again and be more specific! 

 

Would YOU believe a 'national' weather report?

 

Think about it, folks!  The six o'clock network news comes on and the weather man uses that national map to point out Weathermanwhat's going on in different parts of the country.  Is the weather report - the snow in Buffalo, the same as the sunshine and warm weather in Ft. Lauderdale?  Did the tornadoes that recently ripped Tennessee, Georgia, and South Carolina and areas in the mid-west also affect Washington State?  Of course not!

Well, on any given night, following the weather report, the viewer gets his nightly dose of 'doom and gloom' about real estate with the announcer spewing out statistics and trends that are broad and general.  The entire nations has the same paint brush applied to it!  Should 'general' information - just plain generalities -  be applied to real estate?  Are housing starts the same in New Orleans as in Phoenix?

Of course not!  Be a discriminating reader, listener, and viewer!  When your clients and friends ask you - as they always do - how things are selling and they quote the national news, tell them that you don't buy into 'national' weather reports and neither should they! 

It's not raining in our market today.  How's the weather in yours?

There will be no more 'national' weather reports for us!

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