Special offer

East Hampton, NY Staging Consultation

By
Home Stager with Styled and Sold Home Staging and Staging Training

I recently had the opportunity to do a two hour/owner occupied Home Staging Consultation in East Hampton, NY.

The two hour consultation was formerly my "bread and butter" when I lived in MD and I loved doing them. In the six months I've been back in The Hamptons I've only done two. It seems to be a concept that hasn't caught on here....YET!

The two hour consultation is a fabulous bargain for the an owner occupied home that needs a "face-lift" and some TLC from a trained professional. If the owner is a DIY-er, even more so, they can complete most of the work themselves. Rearranging furniture and rehanging artwork to create focal points, a coat of fresh paint where appropriate and some de-cluttering can make a world of difference! I hope the word gets around what an affordable option this is for home sellers who want their homes to sell faster and at top dollar.

I'm posting a few before and after shots. Remember, this was accomplished by utilizing what the client had in the house plus a coat of paint and a good cleaning.

Before Staging

before #1

After Staging

after #1

Before Staging

before #2

After Staging

after #2

Before Staging

before #3

After Staging

after #3

Here is what the home seller had to say:

In a brief two hours, Allegra  utterly transformed  my East Hampton home.  With her advice about  furniture and picture reorganization, new paint colors, a thorough cleaning and improved "curb appeal," my house now looks absolutely wonderful...at a surprisingly modest cost."
Helen Horowitz, East Hampton

And the Realtor who referred me:

"Allegra, thank you for the list of recommendations, I agree
with you 100%. With the living room furniture in that position now you can see  the fireplace as you walk up the stairs. Even if Mrs. Horowitz will do only some of your other suggestions, that will be a great improvement.

I have already contacted agents that have shown the house before to tell them about the "new look" and to please re visit the house with their customers.
Thanks for all your help".
Ricardo Gobello 
The Corcoran Group East Hampton, NY

Allegra Dioguardi has a degree from Parsons School of Design and 27 years experience as an award winning designer merchandising homes for sale for national builders.
Call Allegra Dioguardi  for help making your Real Estate property in the Hamptons or anywhere on Long Island into a more marketable commodity.

Visit our website Styled and Sold Home Staging for more about our services or call us at 631-899-3305 and we'd be happy to discuss an affordable strategy for your home for sale.
For my e-book which details the design principles and "tricks of the trade" of Home Staging go to Styled by Design.
Email: styledandsold@optimum.net



Posted by

Allegra Dioguardi

Styled and Sold Home Staging

Staging Training by Design

Styled by Design E Book

631-899-3305

Lori Cain
Own Tulsa - Tulsa, OK
Midtown Tulsa Real Estate Top Producer

I asked this question on my post already, but now that I've seen YOUR post, I'll ask it here.

Are you finding that Realtors are absorbing the cost of the staging consultation? To me, it would be money better spent than on most advertising. And I would prefer to have the staging consultation PRIOR to ever listing the property!

Jun 27, 2009 10:30 AM
Allegra Dioguardi
Styled and Sold Home Staging and Staging Training - Westhampton Beach, NY
Home Staging & Training, Suffolk Co. Long Island

Diana,

Thank you for stopping by and the good wishes. Back attcha!

Lori D,

Only too happy to help. We all need encouragement sometimes. Good luck and keep me posted. You have my email if you need a pep talk.

Lori C,

I just answered you on your post but you have good instincts. Prior to listing is very important. I sold my own home myself last Sept. the first day it was on the market to the first person who saw it. You can bet there were no toasters or blenders on the counter! My teenage son went to stay with his aunt and my house was immaculate. Thank goodness it sold in a day! lol!

 

 

 

Jun 27, 2009 10:39 AM
Allegra Dioguardi
Styled and Sold Home Staging and Staging Training - Westhampton Beach, NY
Home Staging & Training, Suffolk Co. Long Island

Vivian,

Thank you. You're so sweet. Would you believe she had that mirror on another wall? I can't resist posting these photos from another angle as well because they so beautiful illustrate focal points. Look what a mish mash the art work was! There was nothing strong on the fireplace focal wall. It really feels so unsettled when focal points are so awry.

Before

EH staging

After

EH after

Jun 27, 2009 11:09 AM
Cathy Lee
CL Design Services Home Staging - Danville, CA
ASP, IAHSP, RESA Danville, CA

As always, your work is so lovely!!  What a transformation.  The rooms are warm, spacious and so fresh! Thank you for sharing and I am sure you will be doing more consultaion staging soon.  

Jun 27, 2009 12:35 PM
Allegra Dioguardi
Styled and Sold Home Staging and Staging Training - Westhampton Beach, NY
Home Staging & Training, Suffolk Co. Long Island

Cathy,

I love when you stop by, it's so good for my ego.

I admire your work as well. Thank you.

Jun 27, 2009 12:46 PM
Cathy Brosius
Arranged Smartly LLC - Saint Louis, MO
Home Staging St. Louis region

The living room is amazing--the furniture layout is so much better. It's great to have motivated sellers who listen to what you are saying. The bedroom looks great too. Did you have them purchase the lamp? It doesn't look like they would have had that... Also, in your 2 hour consultation, do you verbally make suggestions or write out a list, and do you actually pitch in and move furniture if there's time? I'm still fine-tuning my services. Thanks for your help!

Jun 27, 2009 03:09 PM
Lori Kim Polk
Premiere Home Staging : Home Staging Services - Roseville, CA
Home Stager - Roseville, Sacramento

Allegra... consultations are a diamond in the rough. I ALWAYS advice stagers to start at this point. It is an easy, and great way to prepare a home for sale with out inventory.  Just you, your experience, and a pencil.  Consults should be the foundation of any staging business. 

Jun 27, 2009 05:12 PM
Allegra Dioguardi
Styled and Sold Home Staging and Staging Training - Westhampton Beach, NY
Home Staging & Training, Suffolk Co. Long Island

Cathy,

You're right! I had the client purchase a pair of lamps (so important in the MBR), also two plants and the two blue pillows. All of the furniture and artwork was existing.

I walk through with the client and have them take notes. All the while I'm moving furniture, taking art off the walls and repositioning it and making a pile of stuff to go into storage. In this case, the client actually called her handyman who came over during the consultation and helped move furniture! (that was a first!),

Before I leave I photograph the whole house. When I get home I reveiw the photos and type up a list of the major suggestions. Sometimes you see something in the photos that wasn't as obvious when you were there.

 

 

Jun 28, 2009 01:50 AM
Allegra Dioguardi
Styled and Sold Home Staging and Staging Training - Westhampton Beach, NY
Home Staging & Training, Suffolk Co. Long Island

Lori,

Thanks for stopping by. I agree. I did model homes for 25 years with all new furniture and I loved doing that but there is something very gratifying about the owner occupied staging. I could do them all day!

Jun 28, 2009 01:52 AM
Cindy Bryant
Redesign Etc. Home Staging - Houston, TX
"Houston Home Staging Pros"

The fireplace looks so much better and so does the placement of furniture, much more functional.

Jun 28, 2009 04:23 PM
Allegra Dioguardi
Styled and Sold Home Staging and Staging Training - Westhampton Beach, NY
Home Staging & Training, Suffolk Co. Long Island

Thanks for stopping by Cindy!

Jun 29, 2009 03:12 AM
Debra Valentine
Designing Details ~ Staging & Design, LLC - Bountiful, UT
Utah Home Staging for, Bountiful, Salt Lake & Surrounding Areas

Oh Allegra, what a difference your professional advice made in this home. It's no wonder everyone is singing your praises. Like Lori, I am happy to hear that things are picking up in this arena for you and provides hope for all of us newbies.

Jun 30, 2009 08:26 AM
C. Bartch
Newark, OH

Hi Allegra, your attention to detail is impeccable. Love the calm feeling your created in the bedroom shot and the sophisticated look in the L/R!

Jul 03, 2009 03:20 AM
Allegra Dioguardi
Styled and Sold Home Staging and Staging Training - Westhampton Beach, NY
Home Staging & Training, Suffolk Co. Long Island

Debra, Thank you and keep the faith!

Cynthia, Thank you for your observations, thanks for stopping by!

Jul 03, 2009 02:44 PM
Isabel Gomes
Gomes Design - London, ON
Interior Decorator, Stager - London, Ont

Most of my business is consultation based.  The clients probably take about 85% of the advice.  The properties are transformed with great results.

Jul 09, 2009 07:00 AM
Sandra Hughes
Redesigned Spaces - Northern Virginia - Fairfax, VA
Redesigned Spaces - Fairfax County, Virginia

Allegra -

As always your staging is fantastic and the "afters" speak volumes.

Aug 04, 2009 01:32 PM
Allegra Dioguardi
Styled and Sold Home Staging and Staging Training - Westhampton Beach, NY
Home Staging & Training, Suffolk Co. Long Island

Thank you Sandra! I owe you a phone call! I miss you! Talk soon!

Aug 04, 2009 01:39 PM
Kathleen Lordbock
Keller Williams Realty Professionals - Baxter, MN
Keller Williams Realty Professionals

I love looking through homes to see items that are unused or would be better in other rooms. Sometimes I wish it could all go and I could bring in inventory but life is what it is and transformations can happen in owner occupied homes that set them above the competition.  Just look at your photos!

Aug 24, 2009 12:50 AM
Allegra Dioguardi
Styled and Sold Home Staging and Staging Training - Westhampton Beach, NY
Home Staging & Training, Suffolk Co. Long Island

Thanks Kathleen! I love doing the owner occupied staging more than anything. It's so rewarding and cost effective. And it's real. It's how people could really live if they understood the design principles involved. It also has opened up a little Redesign business. Makes sense in this economny. Thank you for your comment.

Aug 24, 2009 12:59 AM
Ed Kurosz , Lic. Assoc. RE Broker
Douglas Elliman Real Estate - Westhampton Beach & Quogue - Westhampton Beach, NY
Douglas Elliman Real Estate Hamptons & North Fork

The fireplace transformation is outstanding. It just makes the home look so updated and fresh !

Mar 06, 2010 07:24 PM