Some houses sell very quickly while others just sit on the market and really do not go anywhere. There are three main things that need to be done to get potential buyers past your front door.
1. Your online pictures. I have to agree with this, since over 85% of buyers are looking on the Internet first before visiting a home. If your online home picture are not impressive, most potential buyers will not physically go to see your home. In the age of the Internet, online marketing is very important. Once you have perfected your online pictures, make sure buyers can locate your listing everywhere. There are even sites that allow you to list your home for free such as Zillow. Homes that have 20 pictures or more receive the most traffic on the Internet, so make sure your home has as many pcitures as possible online.
2. Your home's price. If you are priced too high in your neighborhood, your home is not going to sell and it definitely will not sell quickly. Your online marketing and your home's price are the 2 most important things to get right when selling your home. This is something a qualified realtor and home stager can help you with. To find a realtor in your area, you can go to realtor.com and take a look at the number of listings this realtor currently has. This will help a home seller determine the realtor's experience in your neighborhood. To find a home stager in your area, you can go to http://www.homestagingresource.com and select the Directory on the right hand side. You can also try http://www.ashsr.comwhich is the American Society of Home Stagers and Redesigners or http://www.realestatestagingassociation.com/which is the Real Estate Staging Assocation. A staged home sells for 6-10% more money than a home that is not staged, in other words, your home could sell for $20,000 or more from a simple home staging!
3. External Curb Appeal. In this market, you need to have great curb appeal outside and draw potential buyers inside your home. Please invest in some black or red mulch to make your flower beds pop and also make sure your house number is large enough and can be seem from the street. A potential buyer will get frustrated if he/she cannot locate your home on a street because there is no number on it. We are in a buyer's market so please make sure the outside of your home looks neat, no debris and untidy yards.
These are the three items needed to attract a potential buyer into your home - the right price, the right online pictures, and great external curb appeal. Of course, there are other items that influence whether your home will sell or not - like location - but we can change the above three items with some simple effort.
Once the potential buyer has entered your home please make sure your home is clean and has been maintained appropriately. Also, add some color in the form of accent pillows in your living rooms and bedrooms. This is another very inexpensive fix to make your home look great. Also, do not overlook any simple home maintenance repairs. A leaky faucet can be fixed with a 50 cents washer and should not be overlooked if you are planning to sell your home. Please paint stained walls, shampoo stained carpets, and clean everything twice. You really do not want to scare off a potential buyer with a quick fix that you could do on your own in an hour or less.
If you are planning on selling your home, it is probably the largest investment you have and you need to market it as such. Spending a $1,000 - $2,000 to prepare your home for sale will help you receive top dollar for your home and could also speed up the sale of your home.
Kate Case, Certified Home Stager and Redesigner, contact us for a Home Staging consultation, for more information please visit www.kateshomestaging.com or call 845-538-3623.
Kate's Home Staging and Redesign specializes in home staging, interior redesign, vacant home staging, amazing vendor discounts, custom wood signs, and organization services.
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