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Make Sure You Hire the Right Home Stager

By
Home Stager with The Staging Fashionista

Make sure you hire the right home stager to properly stage your house.  Home staging is not just decorating or "fluffing" a home or just making it look pretty.  Home staging is the art of selling a home faster.  In doing so the right home stager should be setting a scene throughout a home for just the right buyer.  In other words, they should know who is buying the house.  Staging a home like a model home or showroom every time does not appeal to everyone, therefore it may take longer to sell a home. 

The question to ask is: Who is the buyer?

  • Is it a family with kids?
  • Is it a professional couple?
  • Is is a first time homebuyer? Or
  • Is it a empty nester? 

If your home stager doesn't know who the target buyers are it will not matter how pretty the home looks it will simply not sell fast enough.  For example, a model home look will most likely not be practical for a family with kids.  However, if you set the right scenes for the family with kids throughout the house (family room, kitchen, bathroom, etc) then you are bound to get the home sold faster.  After all, the purpose of home staging is to sell the house.  The right home stager will know the target buyer, will do their research and will understand the overall demographics of a particular community.  If realtors and sellers are hiring a home stager who doesn't understand demographics and how to appeal to a particular buyer then you are doing yourself a disservice.  Make sure you hire the right home stager to get to your end result which is getting your home sold. 

 

 

Posted by

Mannie Tantawy

The Staging Fashionista

www.thestagingfashionista.com

We provide professional and affordable home staging and redesign services to clients in Northern Virginia and the DC-Metro area.  We dress homes to sell.  Let us help you get your home ready for the market.  Call us for a free estimate or for how we can help prepare your home for sale on 703-269-8330.

Buy our DVD, Staging & Decorating with Creative Towel Art.  Learn how to create unique origami towel designs in minutes!

    

 

 

Michele Reneau
Certified Staging Professional (CSP) Elite Instructor - Summerville, SC
Realtor, GRI ~ Charleston, SC Relocation Experts Team

Great advice. Having a stager who either understands who the buyer is or willing to find out is integral to the success of the staging project.

Jan 12, 2010 11:58 AM
Cathy Brosius
Arranged Smartly LLC - Saint Louis, MO
Home Staging St. Louis region

I agree, that's one of the first things we determine. I like to continue mentioning this with the homeowners so they really get into that mindset also.

Jan 12, 2010 03:42 PM
Mary Lou Teague
HOME STYLE AND STAGING LLC - Knoxville, TN
Home Style and Staging Knoxville. TN

Thanks for sharing..your post was very informative

Jan 12, 2010 10:34 PM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

This is always one of my first questions.  It is crucial to know who your audience is if you want to succeed in impressing them.

Jan 12, 2010 11:46 PM
Karen Otto
Home Star Staging - Plano, TX
Plano Home Staging, Dallas Home Staging, www.homes

So true Mannie! Demographics are necessary to know for our business and a good home stager knows they standard for understanding the market the home is in. 

Jan 13, 2010 12:39 AM
Mannie Ferguson
The Staging Fashionista - Alexandria, VA
APSD, RESA

Thank you Ladies for your comments.  I'm glad that you all agree and find this info useful.  Happy Staging!

Jan 13, 2010 11:24 AM
Janice Ankrett
Burlington, ON
Staging Professional

Mannie, I couldn't agree more! A Professional Home Stager looks at all the things that will influence the sale of a home. Staging is definitely more than fluffing pillows.

Jan 16, 2010 06:34 AM
Mannie Ferguson
The Staging Fashionista - Alexandria, VA
APSD, RESA

Thanx Janice - this is what sets us apart from decorators it is understanding the market to ensure we are targetting the right buyers. 

Jan 16, 2010 08:50 AM