If you are a newer real estate agent, your broker might give you a phone book and tell you to start making phone calls. Perhaps the broker gives you a stack of papers and tells you to call "Expired" listings. Worse yet, the broker may give you a newspaper and may tell you to call "FSBO's". But first, check the DNC list.
The Do-Not-Call list is a federal database of people who have chosen not to receive telephone solicitations. If you do call someone on the DNC list, you have broken the law. Before you pick up the phone, the broker tells you, you need to check the DNC list, to make sure the people you are about to call are not on that list. And yes, that does include FSBO's and expired listings.
But wait! I have a better idea, and you won't even need to check the DNC list!
Go knock on the door! This is really effective with expired listings, and how many agents do you know who can go knock on the door of a FSBO with a smile on their face?
When you have exhausted your sphere of influence, it's time to think outside the box. Do what other agents in your area are not doing. Go see the owner of an expired listing face-to-face! Go introduce yourself to a FSBO owner in person! Step outside your comfort zone, and get ahead!
Go, and good luck!
Marlene Scheffer, Realty Station, Bremerton, Kitsap, WA